#726CB5

Closest named color: Dark Lavender (#856798). oklch(56.9% 0.111 286.1), rgb(114, 108, 181).

Aa

White text reads best on this color (4.63:1).

About this color

#726CB5 is a medium-dark, moderately saturated purple. In OKLCH its lightness is 57%, its chroma 0.111 and its hue 286°. Its hue sits on the cool side of the wheel. The nearest named color is Dark Lavender (#856798), ΔE 0.052 away. White text reads best on it, at 4.63:1.

Hue familyPurples
Lightnessmedium-dark (57%)
Chromamoderately saturated (0.111)
Temperaturecool
Nearest nameDark Lavender (#856798)
Black text4.52:1
White text4.63:1

Values

HEX#726CB5
RGBrgb(114, 108, 181)
HSLhsl(245, 33%, 57%)
OKLCHoklch(56.9% 0.111 286.1)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #726CB5 4.63:1 AA Lc -77.6 Fine for body text
Black text on #726CB5 4.52:1 AA Lc 32.0 Non-text elements, placeholder text
#726CB5 text on white 4.63:1 AA Lc 72.1 Content text, not long reading
#726CB5 text on black 4.52:1 AA Lc -29.6 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #F5F5FA

    oklch(97.2% 0.007 286.3)

  2. Step 100

    100

    #E9E9F3

    oklch(93.7% 0.013 286.1)

  3. Step 200

    200

    #D7D7EB

    oklch(88.5% 0.027 285.8)

  4. Step 300

    300

    #BDBDE0

    oklch(81% 0.049 285.3)

  5. Step 400

    400

    #9C9AD1

    oklch(70.8% 0.08 285.8)

  6. Step 500

    500

    #8480C4

    oklch(63.1% 0.101 285.8)

  7. Step 600

    600 (this color)

    #726CB5

    oklch(56.9% 0.111 286.1)

  8. Step 700

    700

    #5C5798

    oklch(49.2% 0.102 285.5)

  9. Step 800

    800

    #4B477B

    oklch(42.6% 0.085 285.7)

  10. Step 900

    900

    #3F3C63

    oklch(37.7% 0.066 286.3)

  11. Step 950

    950

    #25233A

    oklch(27% 0.042 287.2)

Export this scale for Tailwind in the Tailwind colors tool

#726CB5 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#5477B80.046
Deuteranopia (no green cones)#5373B30.044
Tritanopia (no blue cones)#607A880.094
Achromatopsia (no color)#7575750.111

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #726CB5

    #726CB5

    oklch(56.9% 0.111 286.1)

  • #807A1C

    #807A1C

    oklch(56.8% 0.11 105.6)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #726CB5

    #726CB5

    oklch(56.9% 0.111 286.1)

  • #4978B7

    #4978B7

    oklch(56.8% 0.111 256.2)

  • #9061A3

    #9061A3

    oklch(56.8% 0.112 315.8)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #726CB5

    #726CB5

    oklch(56.9% 0.111 286.1)

  • #9C6D19

    #9C6D19

    oklch(57% 0.111 76.2)

  • #588641

    #588641

    oklch(57% 0.111 136.1)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #726CB5

    #726CB5

    oklch(56.9% 0.111 286.1)

  • #AC603B

    #AC603B

    oklch(56.9% 0.111 45.7)

  • #1A8B68

    #1A8B68

    oklch(56.8% 0.11 166.3)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #726CB5

    #726CB5

    oklch(56.9% 0.111 286.1)

  • #AE5960

    #AE5960

    oklch(56.7% 0.111 16.1)

  • #807A1C

    #807A1C

    oklch(56.8% 0.11 105.6)

  • #00888A

    #00888A

    oklch(56.8% 0.097 196.6)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #726CB5, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #726CB5 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.