#724DDA

Closest named color: Light Indigo (#6D5ACF). oklch(54% 0.204 289.9), rgb(114, 77, 218).

Aa

White text reads best on this color (5.54:1).

About this color

#724DDA is a medium-dark, vivid purple. In OKLCH its lightness is 54%, its chroma 0.204 and its hue 290°. Its hue sits on the cool side of the wheel. The nearest named color is Light Indigo (#6D5ACF), ΔE 0.033 away. White text reads best on it, at 5.54:1.

Hue familyPurples
Lightnessmedium-dark (54%)
Chromavivid (0.204)
Temperaturecool
Nearest nameLight Indigo (#6D5ACF)
Black text3.78:1
White text5.54:1

Values

HEX#724DDA
RGBrgb(114, 77, 218)
HSLhsl(256, 66%, 58%)
OKLCHoklch(54% 0.204 289.9)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #724DDA 5.54:1 AA Lc -82.5 Fine for body text
Black text on #724DDA 3.78:1 AA large text Lc 26.9 Dividers and decoration only
#724DDA text on white 5.54:1 AA Lc 77.1 Fine for body text
#724DDA text on black 3.78:1 AA large text Lc -24.6 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #F5F4FD

    oklch(97% 0.012 291.3)

  2. Step 100

    100

    #E9E7FB

    oklch(93.5% 0.027 290.5)

  3. Step 200

    200

    #D8D4F9

    oklch(88.5% 0.051 290.3)

  4. Step 300

    300

    #BFB7F8

    oklch(80.9% 0.091 289.8)

  5. Step 400

    400

    #A08FF5

    oklch(70.8% 0.146 289.8)

  6. Step 500

    500

    #8B6FF1

    oklch(63.2% 0.187 289.9)

  7. Step 600

    600 (this color)

    #724DDA

    oklch(54% 0.204 289.9)

  8. Step 700

    700

    #6442C2

    oklch(49.1% 0.189 289.8)

  9. Step 800

    800

    #51379D

    oklch(42.6% 0.158 289.8)

  10. Step 900

    900

    #43317D

    oklch(37.7% 0.123 290.1)

  11. Step 950

    950

    #271E49

    oklch(27.1% 0.077 289.9)

Export this scale for Tailwind in the Tailwind colors tool

#724DDA with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#006BDE0.113
Deuteranopia (no green cones)#0065D70.111
Tritanopia (no blue cones)#506F8D0.165
Achromatopsia (no color)#6868680.206

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #724DDA

    #724DDA

    oklch(54% 0.204 289.9)

  • #737400

    #737400

    oklch(54% 0.118 110.4)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #724DDA

    #724DDA

    oklch(54% 0.204 289.9)

  • #1365E2

    #1365E2

    oklch(53.9% 0.204 259.9)

  • #9F37B6

    #9F37B6

    oklch(53.9% 0.204 319.8)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #724DDA

    #724DDA

    oklch(54% 0.204 289.9)

  • #906600

    #906600

    oklch(54% 0.112 80.3)

  • #278500

    #278500

    oklch(54% 0.174 139.9)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #724DDA

    #724DDA

    oklch(54% 0.204 289.9)

  • #AD5000

    #AD5000

    oklch(54% 0.142 50.2)

  • #008265

    #008265

    oklch(54% 0.107 170.1)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #724DDA

    #724DDA

    oklch(54% 0.204 289.9)

  • #CA1A39

    #CA1A39

    oklch(54% 0.204 20)

  • #737400

    #737400

    oklch(54% 0.118 110.4)

  • #007E83

    #007E83

    oklch(53.9% 0.092 199.7)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #724DDA, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #724DDA in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.