#724DD9
Closest named color: Light Indigo (#6D5ACF). oklch(53.9% 0.203 290), rgb(114, 77, 217).
Aa
White text reads best on this color (5.55:1).
About this color
#724DD9 is a medium-dark, vivid purple. In OKLCH its lightness is 54%, its chroma 0.203 and its hue 290°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Light Indigo (#6D5ACF), ΔE 0.033 away. White text reads best on it, at 5.55:1.
| Hue family | Purples |
| Lightness | medium-dark (54%) |
| Chroma | vivid (0.203) |
| Temperature | in between |
| Nearest name | Light Indigo (#6D5ACF) |
| Black text | 3.77:1 |
| White text | 5.55:1 |
Values
| HEX | #724DD9 |
| RGB | rgb(114, 77, 217) |
| HSL | hsl(256, 65%, 58%) |
| OKLCH | oklch(53.9% 0.203 290) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #724DD9 | 5.55:1 | AA | Lc -82.5 | Fine for body text |
| Black text on #724DD9 | 3.77:1 | AA large text | Lc 26.8 | Dividers and decoration only |
| #724DD9 text on white | 5.55:1 | AA | Lc 77.2 | Fine for body text |
| #724DD9 text on black | 3.77:1 | AA large text | Lc -24.5 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#F5F4FD
oklch(97% 0.012 291.3)
-
Step 100
100
#E9E7FB
oklch(93.5% 0.027 290.5)
-
Step 200
200
#D8D4F9
oklch(88.5% 0.051 290.3)
-
Step 300
300
#BFB7F8
oklch(80.9% 0.091 289.8)
-
Step 400
400
#A08FF5
oklch(70.8% 0.146 289.8)
-
Step 500
500
#8B6FF0
oklch(63.1% 0.186 290)
-
Step 600
600 (this color)
#724DD9
oklch(53.9% 0.203 290)
-
Step 700
700
#6442C2
oklch(49.1% 0.189 289.8)
-
Step 800
800
#51379D
oklch(42.6% 0.158 289.8)
-
Step 900
900
#43317C
oklch(37.6% 0.122 290.4)
-
Step 950
950
#271E49
oklch(27.1% 0.077 289.9)
#724DD9 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #006BDD | 0.114 |
| Deuteranopia (no green cones) | #0065D6 | 0.112 |
| Tritanopia (no blue cones) | #516F8C | 0.165 |
| Achromatopsia (no color) | #686868 | 0.204 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #724DD9
#724DD9
oklch(53.9% 0.203 290)
- #737300
#737300
oklch(53.8% 0.117 109.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #724DD9, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Indigo #6D5ACF ΔE 0.033
- Slate Blue #6A5ACD ΔE 0.035
- Dark Periwinkle #665FD1 ΔE 0.044
- Purpley #8756E4 ΔE 0.045
- Iris #6258C4 ΔE 0.047
- Bluey Purple #6241C7 ΔE 0.047
- Burple #6832E3 ΔE 0.054
- Warm Blue #4B57DB ΔE 0.059
Use #724DD9 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.