#724DC4
Closest named color: Slate Blue (#6A5ACD). oklch(52.3% 0.177 293.7), rgb(114, 77, 196).
Aa
White text reads best on this color (5.87:1).
About this color
#724DC4 is a medium-dark, vivid purple. In OKLCH its lightness is 52%, its chroma 0.177 and its hue 294°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Slate Blue (#6A5ACD), ΔE 0.033 away. White text reads best on it, at 5.87:1.
| Hue family | Purples |
| Lightness | medium-dark (52%) |
| Chroma | vivid (0.177) |
| Temperature | in between |
| Nearest name | Slate Blue (#6A5ACD) |
| Black text | 3.57:1 |
| White text | 5.87:1 |
Values
| HEX | #724DC4 |
| RGB | rgb(114, 77, 196) |
| HSL | hsl(259, 50%, 54%) |
| OKLCH | oklch(52.3% 0.177 293.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #724DC4 | 5.87:1 | AA | Lc -84.2 | Fine for body text |
| Black text on #724DC4 | 3.57:1 | AA large text | Lc 25.1 | Dividers and decoration only |
| #724DC4 text on white | 5.87:1 | AA | Lc 79.0 | Fine for body text |
| #724DC4 text on black | 3.57:1 | AA large text | Lc -22.8 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F6F4FD
oklch(97.1% 0.012 296.4)
-
Step 100
100
#EAE7F9
oklch(93.6% 0.024 293.6)
-
Step 200
200
#DAD4F6
oklch(88.5% 0.047 293.5)
-
Step 300
300
#C3B6F3
oklch(80.8% 0.086 294.2)
-
Step 400
400
#A58EEE
oklch(70.6% 0.139 293.6)
-
Step 500
500
#916FE8
oklch(63.1% 0.176 293.7)
-
Step 600
600
#7C54D6
oklch(55.6% 0.191 293.4)
-
Step 700
700 (this color)
#724DC4
oklch(52.3% 0.177 293.7)
-
Step 800
800
#553896
oklch(42.6% 0.147 293.4)
-
Step 900
900
#463277
oklch(37.7% 0.113 293.6)
-
Step 950
950
#291E46
oklch(27.1% 0.072 293.7)
#724DC4 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #0066C8 | 0.115 |
| Deuteranopia (no green cones) | #0062C1 | 0.115 |
| Tritanopia (no blue cones) | #5C6881 | 0.142 |
| Achromatopsia (no color) | #646464 | 0.179 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #724DC4
#724DC4
oklch(52.3% 0.177 293.7)
- #6A7000
#6A7000
oklch(52.2% 0.117 113.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #724DC4, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Slate Blue #6A5ACD ΔE 0.033
- Light Indigo #6D5ACF ΔE 0.033
- Iris #6258C4 ΔE 0.034
- Bluey Purple #6241C7 ΔE 0.040
- Dark Periwinkle #665FD1 ΔE 0.046
- Purpley #8756E4 ΔE 0.064
- Blue With A Hint Of Purple #533CC6 ΔE 0.068
- Blurple #5539CC ΔE 0.070
Use #724DC4 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.