#724BDD

Closest named color: Light Indigo (#6D5ACF). oklch(53.9% 0.21 289.7), rgb(114, 75, 221).

Aa

White text reads best on this color (5.57:1).

About this color

#724BDD is a medium-dark, vivid purple. In OKLCH its lightness is 54%, its chroma 0.210 and its hue 290°. Its hue sits on the cool side of the wheel. The nearest named color is Light Indigo (#6D5ACF), ΔE 0.039 away. White text reads best on it, at 5.57:1.

Hue familyPurples
Lightnessmedium-dark (54%)
Chromavivid (0.210)
Temperaturecool
Nearest nameLight Indigo (#6D5ACF)
Black text3.76:1
White text5.57:1

Values

HEX#724BDD
RGBrgb(114, 75, 221)
HSLhsl(256, 68%, 58%)
OKLCHoklch(53.9% 0.21 289.7)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #724BDD 5.57:1 AA Lc -82.6 Fine for body text
Black text on #724BDD 3.76:1 AA large text Lc 26.8 Dividers and decoration only
#724BDD text on white 5.57:1 AA Lc 77.3 Fine for body text
#724BDD text on black 3.76:1 AA large text Lc -24.5 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #F5F4FE

    oklch(97.1% 0.013 290.8)

  2. Step 100

    100

    #E9E7FC

    oklch(93.6% 0.028 290.2)

  3. Step 200

    200

    #D8D4FA

    oklch(88.5% 0.052 290.1)

  4. Step 300

    300

    #BFB7FA

    oklch(81% 0.094 289.6)

  5. Step 400

    400

    #A08EF8

    oklch(70.7% 0.152 289.7)

  6. Step 500

    500

    #8B6DF4

    oklch(63% 0.194 289.9)

  7. Step 600

    600 (this color)

    #724BDD

    oklch(53.9% 0.21 289.7)

  8. Step 700

    700

    #6440C5

    oklch(49.1% 0.195 289.7)

  9. Step 800

    800

    #51369F

    oklch(42.6% 0.161 289.6)

  10. Step 900

    900

    #43307F

    oklch(37.7% 0.128 290)

  11. Step 950

    950

    #271D4A

    oklch(27% 0.08 290.2)

Export this scale for Tailwind in the Tailwind colors tool

#724BDD with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#006BE10.115
Deuteranopia (no green cones)#0064DA0.112
Tritanopia (no blue cones)#4E6F8E0.170
Achromatopsia (no color)#6868680.211

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #724BDD

    #724BDD

    oklch(53.9% 0.21 289.7)

  • #737300

    #737300

    oklch(53.8% 0.117 109.8)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #724BDD

    #724BDD

    oklch(53.9% 0.21 289.7)

  • #0A64E5

    #0A64E5

    oklch(53.8% 0.21 259.8)

  • #A034B8

    #A034B8

    oklch(53.9% 0.21 319.7)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #724BDD

    #724BDD

    oklch(53.9% 0.21 289.7)

  • #906600

    #906600

    oklch(54% 0.112 80.3)

  • #288400

    #288400

    oklch(53.8% 0.172 139.7)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #724BDD

    #724BDD

    oklch(53.9% 0.21 289.7)

  • #AD4F00

    #AD4F00

    oklch(53.8% 0.143 49.7)

  • #008264

    #008264

    oklch(53.9% 0.108 169.4)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #724BDD

    #724BDD

    oklch(53.9% 0.21 289.7)

  • #CC1038

    #CC1038

    oklch(53.9% 0.21 19.6)

  • #737300

    #737300

    oklch(53.8% 0.117 109.8)

  • #007E83

    #007E83

    oklch(53.9% 0.092 199.7)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #724BDD, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #724BDD in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.