#724BD1

Closest named color: Light Indigo (#6D5ACF). oklch(53% 0.196 291.7), rgb(114, 75, 209).

Aa

White text reads best on this color (5.76:1).

About this color

#724BD1 is a medium-dark, vivid purple. In OKLCH its lightness is 53%, its chroma 0.196 and its hue 292°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Light Indigo (#6D5ACF), ΔE 0.033 away. White text reads best on it, at 5.76:1.

Hue familyPurples
Lightnessmedium-dark (53%)
Chromavivid (0.196)
Temperaturein between
Nearest nameLight Indigo (#6D5ACF)
Black text3.64:1
White text5.76:1

Values

HEX#724BD1
RGBrgb(114, 75, 209)
HSLhsl(257, 59%, 56%)
OKLCHoklch(53% 0.196 291.7)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #724BD1 5.76:1 AA Lc -83.6 Fine for body text
Black text on #724BD1 3.64:1 AA large text Lc 25.7 Dividers and decoration only
#724BD1 text on white 5.76:1 AA Lc 78.3 Fine for body text
#724BD1 text on black 3.64:1 AA large text Lc -23.5 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #F5F4FD

    oklch(97% 0.012 291.3)

  2. Step 100

    100

    #EAE7FA

    oklch(93.6% 0.026 293.1)

  3. Step 200

    200

    #D9D4F8

    oklch(88.5% 0.049 291.7)

  4. Step 300

    300

    #C1B7F6

    oklch(81% 0.088 291.6)

  5. Step 400

    400

    #A38FF1

    oklch(70.8% 0.141 291.8)

  6. Step 500

    500

    #8E6FEC

    oklch(63.1% 0.181 291.8)

  7. Step 600

    600 (this color)

    #724BD1

    oklch(53% 0.196 291.7)

  8. Step 700

    700

    #6643BD

    oklch(49.1% 0.182 291.4)

  9. Step 800

    800

    #533899

    oklch(42.7% 0.151 291.5)

  10. Step 900

    900

    #44327A

    oklch(37.7% 0.118 291.2)

  11. Step 950

    950

    #281E47

    oklch(27% 0.074 292)

Export this scale for Tailwind in the Tailwind colors tool

#724BD1 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#0068D50.116
Deuteranopia (no green cones)#0063CE0.115
Tritanopia (no blue cones)#556B870.158
Achromatopsia (no color)#6666660.197

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #724BD1

    #724BD1

    oklch(53% 0.196 291.7)

  • #6E7100

    #6E7100

    oklch(52.8% 0.117 111.6)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #724BD1

    #724BD1

    oklch(53% 0.196 291.7)

  • #2362DA

    #2362DA

    oklch(53% 0.195 261.7)

  • #9D36AD

    #9D36AD

    oklch(53% 0.196 322)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #724BD1

    #724BD1

    oklch(53% 0.196 291.7)

  • #8B6400

    #8B6400

    oklch(53% 0.109 81.8)

  • #128300

    #128300

    oklch(53% 0.177 141.7)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #724BD1

    #724BD1

    oklch(53% 0.196 291.7)

  • #A74F00

    #A74F00

    oklch(52.9% 0.137 51.4)

  • #007F64

    #007F64

    oklch(53.1% 0.104 171.1)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #724BD1

    #724BD1

    oklch(53% 0.196 291.7)

  • #C41F34

    #C41F34

    oklch(53% 0.197 21.7)

  • #6E7100

    #6E7100

    oklch(52.8% 0.117 111.6)

  • #007B82

    #007B82

    oklch(53.1% 0.09 201.8)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #724BD1, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #724BD1 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.