#724BC9

Closest named color: Light Indigo (#6D5ACF). oklch(52.4% 0.186 293.1), rgb(114, 75, 201).

Aa

White text reads best on this color (5.89:1).

About this color

#724BC9 is a medium-dark, vivid purple. In OKLCH its lightness is 52%, its chroma 0.186 and its hue 293°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Light Indigo (#6D5ACF), ΔE 0.034 away. White text reads best on it, at 5.89:1.

Hue familyPurples
Lightnessmedium-dark (52%)
Chromavivid (0.186)
Temperaturein between
Nearest nameLight Indigo (#6D5ACF)
Black text3.56:1
White text5.89:1

Values

HEX#724BC9
RGBrgb(114, 75, 201)
HSLhsl(259, 54%, 54%)
OKLCHoklch(52.4% 0.186 293.1)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #724BC9 5.89:1 AA Lc -84.2 Fine for body text
Black text on #724BC9 3.56:1 AA large text Lc 25.1 Dividers and decoration only
#724BC9 text on white 5.89:1 AA Lc 79.0 Fine for body text
#724BC9 text on black 3.56:1 AA large text Lc -22.8 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #F5F4FD

    oklch(97% 0.012 291.3)

  2. Step 100

    100

    #EAE7F9

    oklch(93.6% 0.024 293.6)

  3. Step 200

    200

    #DAD4F6

    oklch(88.5% 0.047 293.5)

  4. Step 300

    300

    #C2B7F2

    oklch(80.9% 0.083 293)

  5. Step 400

    400

    #A48FEC

    oklch(70.6% 0.134 293)

  6. Step 500

    500

    #9070E6

    oklch(63.1% 0.172 293.3)

  7. Step 600

    600 (this color)

    #724BC9

    oklch(52.4% 0.186 293.1)

  8. Step 700

    700

    #6845B8

    oklch(49.2% 0.173 293)

  9. Step 800

    800

    #553995

    oklch(42.7% 0.144 293.4)

  10. Step 900

    900

    #453276

    oklch(37.6% 0.112 293.1)

  11. Step 950

    950

    #281E45

    oklch(26.9% 0.071 292.9)

Export this scale for Tailwind in the Tailwind colors tool

#724BC9 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#0066CD0.116
Deuteranopia (no green cones)#0062C60.116
Tritanopia (no blue cones)#5A68830.148
Achromatopsia (no color)#6464640.187

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #724BC9

    #724BC9

    oklch(52.4% 0.186 293.1)

  • #6B7000

    #6B7000

    oklch(52.3% 0.117 112.8)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #724BC9

    #724BC9

    oklch(52.4% 0.186 293.1)

  • #2C60D3

    #2C60D3

    oklch(52.3% 0.186 263.1)

  • #9A38A6

    #9A38A6

    oklch(52.3% 0.186 323.2)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #724BC9

    #724BC9

    oklch(52.4% 0.186 293.1)

  • #886300

    #886300

    oklch(52.4% 0.108 82.9)

  • #00810C

    #00810C

    oklch(52.3% 0.174 143.1)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #724BC9

    #724BC9

    oklch(52.4% 0.186 293.1)

  • #A35000

    #A35000

    oklch(52.5% 0.133 53.3)

  • #007C65

    #007C65

    oklch(52.3% 0.1 173.7)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #724BC9

    #724BC9

    oklch(52.4% 0.186 293.1)

  • #BE2632

    #BE2632

    oklch(52.4% 0.187 23)

  • #6B7000

    #6B7000

    oklch(52.3% 0.117 112.8)

  • #007981

    #007981

    oklch(52.5% 0.089 202.9)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #724BC9, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #724BC9 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.