#724B84

Closest named color: Light Eggplant (#894585). oklch(48% 0.099 314.5), rgb(114, 75, 132).

Aa

White text reads best on this color (6.87:1).

About this color

#724B84 is a medium-dark, moderately saturated purple. In OKLCH its lightness is 48%, its chroma 0.099 and its hue 315°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Light Eggplant (#894585), ΔE 0.044 away. White text reads best on it, at 6.87:1.

Hue familyPurples
Lightnessmedium-dark (48%)
Chromamoderately saturated (0.099)
Temperaturein between
Nearest nameLight Eggplant (#894585)
Black text3.05:1
White text6.87:1

Values

HEX#724B84
RGBrgb(114, 75, 132)
HSLhsl(281, 28%, 41%)
OKLCHoklch(48% 0.099 314.5)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #724B84 6.87:1 AA Lc -88.6 Fine for body text
Black text on #724B84 3.05:1 AA large text Lc 20.4 Dividers and decoration only
#724B84 text on white 6.87:1 AA Lc 83.6 Fine for body text
#724B84 text on black 3.05:1 AA large text Lc -18.4 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #F7F4F8

    oklch(97.1% 0.006 317.8)

  2. Step 100

    100

    #EDE7F0

    oklch(93.5% 0.014 314.8)

  3. Step 200

    200

    #E0D4E6

    oklch(88.5% 0.028 314.7)

  4. Step 300

    300

    #CCB8D7

    oklch(80.9% 0.048 313.7)

  5. Step 400

    400

    #B392C2

    oklch(70.6% 0.078 315.1)

  6. Step 500

    500

    #9F77B3

    oklch(63.1% 0.098 314)

  7. Step 600

    600

    #8A5F9E

    oklch(55.5% 0.106 314.5)

  8. Step 700

    700 (this color)

    #724B84

    oklch(48% 0.099 314.5)

  9. Step 800

    800

    #60406E

    oklch(42.7% 0.083 315.1)

  10. Step 900

    900

    #4E3759

    oklch(37.7% 0.063 314.4)

  11. Step 950

    950

    #2E2034

    oklch(27% 0.041 315.5)

Export this scale for Tailwind in the Tailwind colors tool

#724B84 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#4158860.081
Deuteranopia (no green cones)#4B5B820.074
Tritanopia (no blue cones)#7153610.067
Achromatopsia (no color)#5A5A5A0.100

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #724B84

    #724B84

    oklch(48% 0.099 314.5)

  • #45692C

    #45692C

    oklch(47.9% 0.098 134.2)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #724B84

    #724B84

    oklch(48% 0.099 314.5)

  • #585493

    #585493

    oklch(47.9% 0.1 284.9)

  • #84456B

    #84456B

    oklch(48% 0.099 344.4)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #724B84

    #724B84

    oklch(48% 0.099 314.5)

  • #676006

    #676006

    oklch(48.1% 0.099 104.4)

  • #086F4F

    #086F4F

    oklch(48.1% 0.099 164.5)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #724B84

    #724B84

    oklch(48% 0.099 314.5)

  • #7E5406

    #7E5406

    oklch(48% 0.099 74.7)

  • #006C6B

    #006C6B

    oklch(48.1% 0.082 193.6)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #724B84

    #724B84

    oklch(48% 0.099 314.5)

  • #8B492B

    #8B492B

    oklch(48% 0.099 44.1)

  • #45692C

    #45692C

    oklch(47.9% 0.098 134.2)

  • #006883

    #006883

    oklch(48% 0.09 223.7)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #724B84, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #724B84 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.