#724AD9
Closest named color: Light Indigo (#6D5ACF). oklch(53.5% 0.207 290.5), rgb(114, 74, 217).
Aa
White text reads best on this color (5.68:1).
About this color
#724AD9 is a medium-dark, vivid purple. In OKLCH its lightness is 53%, its chroma 0.207 and its hue 291°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Light Indigo (#6D5ACF), ΔE 0.038 away. White text reads best on it, at 5.68:1.
| Hue family | Purples |
| Lightness | medium-dark (53%) |
| Chroma | vivid (0.207) |
| Temperature | in between |
| Nearest name | Light Indigo (#6D5ACF) |
| Black text | 3.69:1 |
| White text | 5.68:1 |
Values
| HEX | #724AD9 |
| RGB | rgb(114, 74, 217) |
| HSL | hsl(257, 65%, 57%) |
| OKLCH | oklch(53.5% 0.207 290.5) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #724AD9 | 5.68:1 | AA | Lc -83.1 | Fine for body text |
| Black text on #724AD9 | 3.69:1 | AA large text | Lc 26.2 | Dividers and decoration only |
| #724AD9 text on white | 5.68:1 | AA | Lc 77.8 | Fine for body text |
| #724AD9 text on black | 3.69:1 | AA large text | Lc -24.0 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#F5F4FD
oklch(97% 0.012 291.3)
-
Step 100
100
#E9E7FB
oklch(93.5% 0.027 290.5)
-
Step 200
200
#D8D4FA
oklch(88.5% 0.052 290.1)
-
Step 300
300
#C0B7F9
oklch(81% 0.093 290.4)
-
Step 400
400
#A18EF6
oklch(70.7% 0.149 290.5)
-
Step 500
500
#8C6EF2
oklch(63.1% 0.19 290.4)
-
Step 600
600 (this color)
#724AD9
oklch(53.5% 0.207 290.5)
-
Step 700
700
#6540C3
oklch(49% 0.193 290.5)
-
Step 800
800
#52369E
oklch(42.7% 0.16 290.3)
-
Step 900
900
#43317D
oklch(37.7% 0.123 290.1)
-
Step 950
950
#271D49
oklch(26.9% 0.079 290.6)
#724AD9 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #0069DD | 0.115 |
| Deuteranopia (no green cones) | #0063D6 | 0.113 |
| Tritanopia (no blue cones) | #516D8B | 0.167 |
| Achromatopsia (no color) | #676767 | 0.208 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #724AD9
#724AD9
oklch(53.5% 0.207 290.5)
- #717200
#717200
oklch(53.3% 0.117 110.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #724AD9, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Indigo #6D5ACF ΔE 0.038
- Slate Blue #6A5ACD ΔE 0.040
- Bluey Purple #6241C7 ΔE 0.044
- Burple #6832E3 ΔE 0.048
- Purpley #8756E4 ΔE 0.049
- Dark Periwinkle #665FD1 ΔE 0.049
- Iris #6258C4 ΔE 0.050
- Purpley Blue #5F34E7 ΔE 0.057
Use #724AD9 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.