#724AD2

Closest named color: Light Indigo (#6D5ACF). oklch(52.9% 0.198 291.7), rgb(114, 74, 210).

Aa

White text reads best on this color (5.79:1).

About this color

#724AD2 is a medium-dark, vivid purple. In OKLCH its lightness is 53%, its chroma 0.198 and its hue 292°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Light Indigo (#6D5ACF), ΔE 0.035 away. White text reads best on it, at 5.79:1.

Hue familyPurples
Lightnessmedium-dark (53%)
Chromavivid (0.198)
Temperaturein between
Nearest nameLight Indigo (#6D5ACF)
Black text3.62:1
White text5.79:1

Values

HEX#724AD2
RGBrgb(114, 74, 210)
HSLhsl(258, 60%, 56%)
OKLCHoklch(52.9% 0.198 291.7)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #724AD2 5.79:1 AA Lc -83.7 Fine for body text
Black text on #724AD2 3.62:1 AA large text Lc 25.6 Dividers and decoration only
#724AD2 text on white 5.79:1 AA Lc 78.4 Fine for body text
#724AD2 text on black 3.62:1 AA large text Lc -23.4 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #F5F4FD

    oklch(97% 0.012 291.3)

  2. Step 100

    100

    #EAE7FA

    oklch(93.6% 0.026 293.1)

  3. Step 200

    200

    #D9D4F8

    oklch(88.5% 0.049 291.7)

  4. Step 300

    300

    #C1B7F6

    oklch(81% 0.088 291.6)

  5. Step 400

    400

    #A38EF2

    oklch(70.7% 0.144 292)

  6. Step 500

    500

    #8E6FED

    oklch(63.2% 0.182 291.7)

  7. Step 600

    600 (this color)

    #724AD2

    oklch(52.9% 0.198 291.7)

  8. Step 700

    700

    #6742BE

    oklch(49.1% 0.184 291.9)

  9. Step 800

    800

    #53379A

    oklch(42.6% 0.154 291.5)

  10. Step 900

    900

    #44317A

    oklch(37.6% 0.119 291.6)

  11. Step 950

    950

    #281E48

    oklch(27.1% 0.075 291.5)

Export this scale for Tailwind in the Tailwind colors tool

#724AD2 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#0068D60.117
Deuteranopia (no green cones)#0063CF0.115
Tritanopia (no blue cones)#556B870.160
Achromatopsia (no color)#6565650.200

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #724AD2

    #724AD2

    oklch(52.9% 0.198 291.7)

  • #6E7100

    #6E7100

    oklch(52.8% 0.117 111.6)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #724AD2

    #724AD2

    oklch(52.9% 0.198 291.7)

  • #2161DC

    #2161DC

    oklch(52.9% 0.199 261.8)

  • #9D35AE

    #9D35AE

    oklch(52.9% 0.199 321.7)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #724AD2

    #724AD2

    oklch(52.9% 0.198 291.7)

  • #8B6400

    #8B6400

    oklch(53% 0.109 81.8)

  • #128300

    #128300

    oklch(53% 0.177 141.7)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #724AD2

    #724AD2

    oklch(52.9% 0.198 291.7)

  • #A74F00

    #A74F00

    oklch(52.9% 0.137 51.4)

  • #007E64

    #007E64

    oklch(52.8% 0.103 171.7)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #724AD2

    #724AD2

    oklch(52.9% 0.198 291.7)

  • #C41C33

    #C41C33

    oklch(52.9% 0.198 21.6)

  • #6E7100

    #6E7100

    oklch(52.8% 0.117 111.6)

  • #007B81

    #007B81

    oklch(53% 0.09 200.8)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #724AD2, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #724AD2 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.