#724980
Closest named color: Light Eggplant (#894585). oklch(47.4% 0.098 317.2), rgb(114, 73, 128).
Aa
White text reads best on this color (7.04:1).
About this color
#724980 is a medium-dark, moderately saturated purple. In OKLCH its lightness is 47%, its chroma 0.098 and its hue 317°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Light Eggplant (#894585), ΔE 0.044 away. White text reads best on it, at 7.04:1.
| Hue family | Purples |
| Lightness | medium-dark (47%) |
| Chroma | moderately saturated (0.098) |
| Temperature | in between |
| Nearest name | Light Eggplant (#894585) |
| Black text | 2.98:1 |
| White text | 7.04:1 |
Values
| HEX | #724980 |
| RGB | rgb(114, 73, 128) |
| HSL | hsl(285, 27%, 39%) |
| OKLCH | oklch(47.4% 0.098 317.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #724980 | 7.04:1 | AAA | Lc -89.2 | Fine for body text |
| Black text on #724980 | 2.98:1 | Fails | Lc 19.8 | Dividers and decoration only |
| #724980 text on white | 7.04:1 | AAA | Lc 84.3 | Fine for body text |
| #724980 text on black | 2.98:1 | Fails | Lc -17.7 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F7F4F8
oklch(97.1% 0.006 317.8)
-
Step 100
100
#EEE7F0
oklch(93.6% 0.014 318.7)
-
Step 200
200
#E0D4E5
oklch(88.5% 0.026 316.1)
-
Step 300
300
#CDB8D5
oklch(80.9% 0.046 316.7)
-
Step 400
400
#B492C0
oklch(70.7% 0.076 317.2)
-
Step 500
500
#A177B0
oklch(63.1% 0.096 317)
-
Step 600
600
#8C5F9C
oklch(55.7% 0.105 316.9)
-
Step 700
700 (this color)
#724980
oklch(47.4% 0.098 317.2)
-
Step 800
800
#61406C
oklch(42.7% 0.081 317.4)
-
Step 900
900
#4F3758
oklch(37.8% 0.063 316.5)
-
Step 950
950
#2E2033
oklch(26.9% 0.04 317)
#724980 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #405682 | 0.083 |
| Deuteranopia (no green cones) | #4B5A7E | 0.076 |
| Tritanopia (no blue cones) | #72505E | 0.064 |
| Achromatopsia (no color) | #595959 | 0.099 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #724980
#724980
oklch(47.4% 0.098 317.2)
- #40682E
#40682E
oklch(47.3% 0.098 136.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #724980, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Eggplant #894585 ΔE 0.044
- Muted Purple #805B87 ΔE 0.056
- Dull Purple #84597E ΔE 0.058
- Twilight #4E518B ΔE 0.063
- Dusk #4E5481 ΔE 0.064
- Dark Mauve #874C62 ΔE 0.066
- Dusty Grape #545775 ΔE 0.067
- Dusty Purple #825F87 ΔE 0.067
Use #724980 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.