#724788
Closest named color: Light Eggplant (#894585). oklch(47.5% 0.111 313.3), rgb(114, 71, 136).
Aa
White text reads best on this color (7.06:1).
About this color
#724788 is a medium-dark, moderately saturated purple. In OKLCH its lightness is 47%, its chroma 0.111 and its hue 313°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Light Eggplant (#894585), ΔE 0.043 away. White text reads best on it, at 7.06:1.
| Hue family | Purples |
| Lightness | medium-dark (47%) |
| Chroma | moderately saturated (0.111) |
| Temperature | in between |
| Nearest name | Light Eggplant (#894585) |
| Black text | 2.97:1 |
| White text | 7.06:1 |
Values
| HEX | #724788 |
| RGB | rgb(114, 71, 136) |
| HSL | hsl(280, 31%, 41%) |
| OKLCH | oklch(47.5% 0.111 313.3) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #724788 | 7.06:1 | AAA | Lc -89.2 | Fine for body text |
| Black text on #724788 | 2.97:1 | Fails | Lc 19.8 | Dividers and decoration only |
| #724788 text on white | 7.06:1 | AAA | Lc 84.3 | Fine for body text |
| #724788 text on black | 2.97:1 | Fails | Lc -17.7 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F7F4F9
oklch(97.1% 0.007 312.3)
-
Step 100
100
#EEE7F1
oklch(93.6% 0.015 316)
-
Step 200
200
#E0D4E8
oklch(88.6% 0.03 312.1)
-
Step 300
300
#CDB7DA
oklch(80.9% 0.054 313)
-
Step 400
400
#B491C7
oklch(70.8% 0.086 313.5)
-
Step 500
500
#A175B9
oklch(63.2% 0.11 313.1)
-
Step 600
600
#8C5CA5
oklch(55.6% 0.121 313.3)
-
Step 700
700 (this color)
#724788
oklch(47.5% 0.111 313.3)
-
Step 800
800
#613E72
oklch(42.6% 0.093 314)
-
Step 900
900
#4F355D
oklch(37.6% 0.073 313.1)
-
Step 950
950
#2E2036
oklch(27.1% 0.044 312.7)
#724788 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #39568A | 0.093 |
| Deuteranopia (no green cones) | #455A86 | 0.084 |
| Tritanopia (no blue cones) | #705161 | 0.076 |
| Achromatopsia (no color) | #585858 | 0.112 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #724788
#724788
oklch(47.5% 0.111 313.3)
- #426920
#426920
oklch(47.5% 0.111 133.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #724788, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Eggplant #894585 ΔE 0.043
- Muted Purple #805B87 ΔE 0.062
- Twilight #4E518B ΔE 0.063
- Rebecca Purple #663399 ΔE 0.064
- Dull Purple #84597E ΔE 0.066
- Dusk #4E5481 ΔE 0.069
- Dusty Purple #825F87 ΔE 0.073
- Dusty Grape #545775 ΔE 0.076
Use #724788 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.