#724178
Closest named color: Light Eggplant (#894585). oklch(45.6% 0.104 323), rgb(114, 65, 120).
Aa
White text reads best on this color (7.65:1).
About this color
#724178 is a medium-dark, moderately saturated purple. In OKLCH its lightness is 46%, its chroma 0.104 and its hue 323°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Light Eggplant (#894585), ΔE 0.050 away. White text reads best on it, at 7.65:1.
| Hue family | Purples |
| Lightness | medium-dark (46%) |
| Chroma | moderately saturated (0.104) |
| Temperature | in between |
| Nearest name | Light Eggplant (#894585) |
| Black text | 2.74:1 |
| White text | 7.65:1 |
Values
| HEX | #724178 |
| RGB | rgb(114, 65, 120) |
| HSL | hsl(293, 30%, 36%) |
| OKLCH | oklch(45.6% 0.104 323) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #724178 | 7.65:1 | AAA | Lc -91.1 | Preferred for body text |
| Black text on #724178 | 2.74:1 | Fails | Lc 17.7 | Dividers and decoration only |
| #724178 text on white | 7.65:1 | AAA | Lc 86.4 | Fine for body text |
| #724178 text on black | 2.74:1 | Fails | Lc -15.7 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#F8F4F9
oklch(97.2% 0.008 319.4)
-
Step 100
100
#F0E6F1
oklch(93.6% 0.018 323)
-
Step 200
200
#E4D2E6
oklch(88.4% 0.033 322.8)
-
Step 300
300
#D4B4D8
oklch(80.9% 0.061 322.5)
-
Step 400
400
#BE8CC4
oklch(70.7% 0.097 322.9)
-
Step 500
500
#AD6EB5
oklch(63.1% 0.125 322.8)
-
Step 600
600
#9855A0
oklch(55.6% 0.134 323.2)
-
Step 700
700
#824589
oklch(49.2% 0.125 323.3)
-
Step 800
800 (this color)
#724178
oklch(45.6% 0.104 323)
-
Step 900
900
#56325A
oklch(37.8% 0.08 323.4)
-
Step 950
950
#321D35
oklch(26.9% 0.052 322.4)
#724178 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #3A507A | 0.096 |
| Deuteranopia (no green cones) | #485576 | 0.086 |
| Tritanopia (no blue cones) | #744757 | 0.062 |
| Achromatopsia (no color) | #535353 | 0.105 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #724178
#724178
oklch(45.6% 0.104 323)
- #2F652D
#2F652D
oklch(45.5% 0.104 143)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #724178, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Eggplant #894585 ΔE 0.050
- Dark Mauve #874C62 ΔE 0.069
- Brownish Purple #76424E ΔE 0.071
- Rebecca Purple #663399 ΔE 0.073
- Twilight #4E518B ΔE 0.073
- Dull Purple #84597E ΔE 0.074
- Muted Purple #805B87 ΔE 0.074
- Dusk #4E5481 ΔE 0.074
Use #724178 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.