#724089
Closest named color: Light Eggplant (#894585). oklch(46.4% 0.125 314.1), rgb(114, 64, 137).
Aa
White text reads best on this color (7.47:1).
About this color
#724089 is a medium-dark, moderately saturated purple. In OKLCH its lightness is 46%, its chroma 0.125 and its hue 314°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Light Eggplant (#894585), ΔE 0.049 away. White text reads best on it, at 7.47:1.
| Hue family | Purples |
| Lightness | medium-dark (46%) |
| Chroma | moderately saturated (0.125) |
| Temperature | in between |
| Nearest name | Light Eggplant (#894585) |
| Black text | 2.81:1 |
| White text | 7.47:1 |
Values
| HEX | #724089 |
| RGB | rgb(114, 64, 137) |
| HSL | hsl(281, 36%, 39%) |
| OKLCH | oklch(46.4% 0.125 314.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #724089 | 7.47:1 | AAA | Lc -90.5 | Preferred for body text |
| Black text on #724089 | 2.81:1 | Fails | Lc 18.4 | Dividers and decoration only |
| #724089 text on white | 7.47:1 | AAA | Lc 85.7 | Fine for body text |
| #724089 text on black | 2.81:1 | Fails | Lc -16.4 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F7F4F9
oklch(97.1% 0.007 312.3)
-
Step 100
100
#EEE7F2
oklch(93.7% 0.016 313.6)
-
Step 200
200
#E1D3E9
oklch(88.5% 0.033 313.5)
-
Step 300
300
#CFB6DC
oklch(81% 0.059 314.1)
-
Step 400
400
#B78ECB
oklch(70.7% 0.098 314.4)
-
Step 500
500
#A571BD
oklch(63.1% 0.124 314.6)
-
Step 600
600
#9058AA
oklch(55.6% 0.136 314.2)
-
Step 700
700 (this color)
#724089
oklch(46.4% 0.125 314.1)
-
Step 800
800
#633B76
oklch(42.6% 0.104 314)
-
Step 900
900
#51335F
oklch(37.6% 0.081 314.4)
-
Step 950
950
#2F1E38
oklch(26.9% 0.052 313.3)
#724089 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #2F528B | 0.108 |
| Deuteranopia (no green cones) | #3E5687 | 0.097 |
| Tritanopia (no blue cones) | #704C5E | 0.085 |
| Achromatopsia (no color) | #555555 | 0.126 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #724089
#724089
oklch(46.4% 0.125 314.1)
- #39670F
#39670F
oklch(46.3% 0.125 134.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #724089, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Eggplant #894585 ΔE 0.049
- Rebecca Purple #663399 ΔE 0.050
- Twilight #4E518B ΔE 0.071
- Warm Purple #952E8F ΔE 0.073
- Muted Purple #805B87 ΔE 0.078
- Dark Slate Blue #483D8B ΔE 0.078
- Dusk #4E5481 ΔE 0.080
- Blueberry #464196 ΔE 0.081
Use #724089 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.