#723CCA
Closest named color: Bluey Purple (#6241C7). oklch(50.4% 0.206 295.4), rgb(114, 60, 202).
Aa
White text reads best on this color (6.53:1).
About this color
#723CCA is a medium-dark, vivid purple. In OKLCH its lightness is 50%, its chroma 0.206 and its hue 295°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Bluey Purple (#6241C7), ΔE 0.029 away. White text reads best on it, at 6.53:1.
| Hue family | Purples |
| Lightness | medium-dark (50%) |
| Chroma | vivid (0.206) |
| Temperature | in between |
| Nearest name | Bluey Purple (#6241C7) |
| Black text | 3.21:1 |
| White text | 6.53:1 |
Values
| HEX | #723CCA |
| RGB | rgb(114, 60, 202) |
| HSL | hsl(263, 57%, 51%) |
| OKLCH | oklch(50.4% 0.206 295.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #723CCA | 6.53:1 | AA | Lc -86.7 | Fine for body text |
| Black text on #723CCA | 3.21:1 | AA large text | Lc 22.4 | Dividers and decoration only |
| #723CCA text on white | 6.53:1 | AA | Lc 81.6 | Fine for body text |
| #723CCA text on black | 3.21:1 | AA large text | Lc -20.2 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F6F4FE
oklch(97.2% 0.013 295.3)
-
Step 100
100
#EBE6FC
oklch(93.5% 0.03 296.2)
-
Step 200
200
#DBD2FB
oklch(88.4% 0.057 295.3)
-
Step 300
300
#C5B4FB
oklch(80.9% 0.1 295.1)
-
Step 400
400
#A989F8
oklch(70.6% 0.16 295.3)
-
Step 500
500
#9667F5
oklch(63.2% 0.204 295.2)
-
Step 600
600
#8248E3
oklch(55.5% 0.221 295.4)
-
Step 700
700 (this color)
#723CCA
oklch(50.4% 0.206 295.4)
-
Step 800
800
#5A30A0
oklch(42.8% 0.171 295.4)
-
Step 900
900
#492C7F
oklch(37.6% 0.134 295.3)
-
Step 950
950
#2B1B4A
oklch(27% 0.084 296)
#723CCA with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #005FCE | 0.128 |
| Deuteranopia (no green cones) | #005BC7 | 0.127 |
| Tritanopia (no blue cones) | #5A607F | 0.160 |
| Achromatopsia (no color) | #5E5E5E | 0.207 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #723CCA
#723CCA
oklch(50.4% 0.206 295.4)
- #626B00
#626B00
oklch(50.3% 0.114 115.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #723CCA, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Bluey Purple #6241C7 ΔE 0.029
- Burple #6832E3 ΔE 0.047
- Blurple #5539CC ΔE 0.053
- Blue With A Hint Of Purple #533CC6 ΔE 0.055
- Blue Violet #8A2BE2 ΔE 0.058
- Purpley Blue #5F34E7 ΔE 0.060
- Purple Blue #5D21D0 ΔE 0.060
- Light Indigo #6D5ACF ΔE 0.062
Use #723CCA in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.