#723B80
Closest named color: Light Eggplant (#894585). oklch(45.1% 0.124 319.2), rgb(114, 59, 128).
Aa
White text reads best on this color (7.91:1).
About this color
#723B80 is a medium-dark, moderately saturated purple. In OKLCH its lightness is 45%, its chroma 0.124 and its hue 319°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Light Eggplant (#894585), ΔE 0.053 away. White text reads best on it, at 7.91:1.
| Hue family | Purples |
| Lightness | medium-dark (45%) |
| Chroma | moderately saturated (0.124) |
| Temperature | in between |
| Nearest name | Light Eggplant (#894585) |
| Black text | 2.65:1 |
| White text | 7.91:1 |
Values
| HEX | #723B80 |
| RGB | rgb(114, 59, 128) |
| HSL | hsl(288, 37%, 37%) |
| OKLCH | oklch(45.1% 0.124 319.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #723B80 | 7.91:1 | AAA | Lc -91.8 | Preferred for body text |
| Black text on #723B80 | 2.65:1 | Fails | Lc 16.9 | Dividers and decoration only |
| #723B80 text on white | 7.91:1 | AAA | Lc 87.1 | Fine for body text |
| #723B80 text on black | 2.65:1 | Fails | Lc -15.0 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#F8F3FA
oklch(97% 0.011 316.5)
-
Step 100
100
#F0E6F3
oklch(93.7% 0.02 318.4)
-
Step 200
200
#E5D1EA
oklch(88.5% 0.04 319.5)
-
Step 300
300
#D5B2DF
oklch(80.9% 0.073 318.6)
-
Step 400
400
#C089CE
oklch(70.8% 0.115 319.3)
-
Step 500
500
#AF69C1
oklch(63.1% 0.147 319.2)
-
Step 600
600
#9A4EAD
oklch(55.5% 0.16 319.3)
-
Step 700
700
#843F95
oklch(49.2% 0.149 319.3)
-
Step 800
800 (this color)
#723B80
oklch(45.1% 0.124 319.2)
-
Step 900
900
#572E61
oklch(37.6% 0.097 319.5)
-
Step 950
950
#331C39
oklch(27.1% 0.06 319.1)
#723B80 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #2E4D82 | 0.113 |
| Deuteranopia (no green cones) | #3F537E | 0.101 |
| Tritanopia (no blue cones) | #724558 | 0.078 |
| Achromatopsia (no color) | #515151 | 0.124 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #723B80
#723B80
oklch(45.1% 0.124 319.2)
- #2B6519
#2B6519
oklch(45.1% 0.124 139.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #723B80, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Eggplant #894585 ΔE 0.053
- Rebecca Purple #663399 ΔE 0.054
- Warm Purple #952E8F ΔE 0.074
- Twilight #4E518B ΔE 0.079
- Dark Slate Blue #483D8B ΔE 0.080
- Purple #800080 ΔE 0.080
- Dusk #4E5481 ΔE 0.085
- Dark Magenta #8B008B ΔE 0.086
Use #723B80 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.