#72385D
Closest named color: Brownish Purple (#76424E). oklch(42.8% 0.095 342.9), rgb(114, 56, 93).
Aa
White text reads best on this color (8.60:1).
About this color
#72385D is a dark, moderately saturated purple. In OKLCH its lightness is 43%, its chroma 0.095 and its hue 343°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.043 away. White text reads best on it, at 8.60:1.
| Hue family | Purples |
| Lightness | dark (43%) |
| Chroma | moderately saturated (0.095) |
| Temperature | warm |
| Nearest name | Brownish Purple (#76424E) |
| Black text | 2.43:1 |
| White text | 8.60:1 |
Values
| HEX | #72385D |
| RGB | rgb(114, 56, 93) |
| HSL | hsl(322, 34%, 33%) |
| OKLCH | oklch(42.8% 0.095 342.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #72385D | 8.60:1 | AAA | Lc -93.8 | Preferred for body text |
| Black text on #72385D | 2.43:1 | Fails | Lc 14.7 | Not readable |
| #72385D text on white | 8.60:1 | AAA | Lc 89.2 | Fine for body text |
| #72385D text on black | 2.43:1 | Fails | Lc -13.0 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#F9F4F7
oklch(97.2% 0.007 340.4)
-
Step 100
100
#F2E6ED
oklch(93.6% 0.016 341.4)
-
Step 200
200
#E9D1DE
oklch(88.4% 0.032 343.9)
-
Step 300
300
#DBB3CA
oklch(80.9% 0.055 342.9)
-
Step 400
400
#C88AAF
oklch(70.6% 0.089 343.1)
-
Step 500
500
#B86C9C
oklch(63% 0.114 342.4)
-
Step 600
600
#A35386
oklch(55.5% 0.123 342.9)
-
Step 700
700
#8C4372
oklch(49.1% 0.115 342.8)
-
Step 800
800 (this color)
#72385D
oklch(42.8% 0.095 342.9)
-
Step 900
900
#5C314C
oklch(37.8% 0.073 342.8)
-
Step 950
950
#361D2C
oklch(27% 0.046 343.8)
#72385D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #3C465E | 0.100 |
| Deuteranopia (no green cones) | #4B4F5B | 0.091 |
| Tritanopia (no blue cones) | #783846 | 0.040 |
| Achromatopsia (no color) | #4C4C4C | 0.096 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #72385D
#72385D
oklch(42.8% 0.095 342.9)
- #005F40
#005F40
oklch(42.9% 0.093 162.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #72385D, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brownish Purple #76424E ΔE 0.043
- Purple Brown #673A3F ΔE 0.056
- Dark Mauve #874C62 ΔE 0.069
- Red Purple #820747 ΔE 0.076
- Velvet #750851 ΔE 0.077
- Light Eggplant #894585 ΔE 0.081
- Mulberry #920A4E ΔE 0.083
- Wine #80013F ΔE 0.083
Use #72385D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.