#723855
Closest named color: Brownish Purple (#76424E). oklch(42.5% 0.089 350.3), rgb(114, 56, 85).
Aa
White text reads best on this color (8.70:1).
About this color
#723855 is a dark, moderately saturated red. In OKLCH its lightness is 42%, its chroma 0.089 and its hue 350°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.034 away. White text reads best on it, at 8.70:1.
| Hue family | Reds |
| Lightness | dark (42%) |
| Chroma | moderately saturated (0.089) |
| Temperature | warm |
| Nearest name | Brownish Purple (#76424E) |
| Black text | 2.41:1 |
| White text | 8.70:1 |
Values
| HEX | #723855 |
| RGB | rgb(114, 56, 85) |
| HSL | hsl(330, 34%, 33%) |
| OKLCH | oklch(42.5% 0.089 350.3) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #723855 | 8.70:1 | AAA | Lc -94.0 | Preferred for body text |
| Black text on #723855 | 2.41:1 | Fails | Lc 14.5 | Not readable |
| #723855 text on white | 8.70:1 | AAA | Lc 89.5 | Fine for body text |
| #723855 text on black | 2.41:1 | Fails | Lc -12.7 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#F9F4F6
oklch(97.2% 0.006 350.8)
-
Step 100
100
#F2E6EB
oklch(93.6% 0.015 350.1)
-
Step 200
200
#E9D2DC
oklch(88.6% 0.029 349.5)
-
Step 300
300
#DCB3C5
oklch(80.8% 0.053 350.1)
-
Step 400
400
#C98BA8
oklch(70.7% 0.084 349.9)
-
Step 500
500
#BA6D92
oklch(63.1% 0.108 350.4)
-
Step 600
600
#A5547C
oklch(55.6% 0.117 350.6)
-
Step 700
700
#8D4469
oklch(49.1% 0.109 350.2)
-
Step 800
800 (this color)
#723855
oklch(42.5% 0.089 350.3)
-
Step 900
900
#5D3147
oklch(37.7% 0.07 349.7)
-
Step 950
950
#371D29
oklch(27% 0.045 351.4)
#723855 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #3E4556 | 0.097 |
| Deuteranopia (no green cones) | #4D4F54 | 0.089 |
| Tritanopia (no blue cones) | #793643 | 0.032 |
| Achromatopsia (no color) | #4B4B4B | 0.090 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #723855
#723855
oklch(42.5% 0.089 350.3)
- #005D48
#005D48
oklch(42.6% 0.084 170.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #723855, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brownish Purple #76424E ΔE 0.034
- Purple Brown #673A3F ΔE 0.044
- Dark Mauve #874C62 ΔE 0.069
- Red Purple #820747 ΔE 0.075
- Velvet #750851 ΔE 0.079
- Wine #80013F ΔE 0.080
- Mulberry #920A4E ΔE 0.083
- Red Wine #8C0034 ΔE 0.087
Use #723855 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.