#723787
Closest named color: Rebecca Purple (#663399). oklch(44.9% 0.138 316.3), rgb(114, 55, 135).
Aa
White text reads best on this color (8.04:1).
About this color
#723787 is a dark, moderately saturated purple. In OKLCH its lightness is 45%, its chroma 0.138 and its hue 316°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Rebecca Purple (#663399), ΔE 0.041 away. White text reads best on it, at 8.04:1.
| Hue family | Purples |
| Lightness | dark (45%) |
| Chroma | moderately saturated (0.138) |
| Temperature | in between |
| Nearest name | Rebecca Purple (#663399) |
| Black text | 2.61:1 |
| White text | 8.04:1 |
Values
| HEX | #723787 |
| RGB | rgb(114, 55, 135) |
| HSL | hsl(284, 42%, 37%) |
| OKLCH | oklch(44.9% 0.138 316.3) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #723787 | 8.04:1 | AAA | Lc -92.1 | Preferred for body text |
| Black text on #723787 | 2.61:1 | Fails | Lc 16.6 | Dividers and decoration only |
| #723787 text on white | 8.04:1 | AAA | Lc 87.4 | Fine for body text |
| #723787 text on black | 2.61:1 | Fails | Lc -14.7 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#F8F3FA
oklch(97% 0.011 316.5)
-
Step 100
100
#F0E5F5
oklch(93.5% 0.024 315.5)
-
Step 200
200
#E5D1ED
oklch(88.5% 0.043 316.4)
-
Step 300
300
#D6B1E4
oklch(80.9% 0.081 316.7)
-
Step 400
400
#C086D6
oklch(70.6% 0.129 316.4)
-
Step 500
500
#B065CB
oklch(63.1% 0.165 316.5)
-
Step 600
600
#9B49B8
oklch(55.6% 0.18 316.3)
-
Step 700
700
#843A9E
oklch(49.1% 0.166 316.3)
-
Step 800
800 (this color)
#723787
oklch(44.9% 0.138 316.3)
-
Step 900
900
#572C67
oklch(37.6% 0.107 316.1)
-
Step 950
950
#331A3C
oklch(26.9% 0.068 316.5)
#723787 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #224D8A | 0.127 |
| Deuteranopia (no green cones) | #385285 | 0.111 |
| Tritanopia (no blue cones) | #714459 | 0.090 |
| Achromatopsia (no color) | #505050 | 0.139 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #723787
#723787
oklch(44.9% 0.138 316.3)
- #2D6400
#2D6400
oklch(44.8% 0.134 136.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #723787, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Rebecca Purple #663399 ΔE 0.041
- Light Eggplant #894585 ΔE 0.060
- Warm Purple #952E8F ΔE 0.070
- Purple #800080 ΔE 0.071
- Dark Magenta #8B008B ΔE 0.076
- Dark Slate Blue #483D8B ΔE 0.078
- Blueberry #464196 ΔE 0.084
- Twilight #4E518B ΔE 0.085
Use #723787 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.