#72372C

Closest named color: Purple Brown (#673A3F). oklch(41.1% 0.086 31.9), rgb(114, 55, 44).

Aa

White text reads best on this color (9.13:1).

About this color

#72372C is a dark, moderately saturated red. In OKLCH its lightness is 41%, its chroma 0.086 and its hue 32°. Its hue sits on the warm side of the wheel. The nearest named color is Purple Brown (#673A3F), ΔE 0.033 away. White text reads best on it, at 9.13:1.

Hue familyReds
Lightnessdark (41%)
Chromamoderately saturated (0.086)
Temperaturewarm
Nearest namePurple Brown (#673A3F)
Black text2.29:1
White text9.13:1

Values

HEX#72372C
RGBrgb(114, 55, 44)
HSLhsl(9, 44%, 31%)
OKLCHoklch(41.1% 0.086 31.9)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #72372C 9.13:1 AAA Lc -95.1 Preferred for body text
Black text on #72372C 2.29:1 Fails Lc 13.3 Not readable
#72372C text on white 9.13:1 AAA Lc 90.7 Preferred for body text
#72372C text on black 2.29:1 Fails Lc -11.7 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.

  1. Step 50

    50

    #FAF4F3

    oklch(97.2% 0.007 28.8)

  2. Step 100

    100

    #F3E7E4

    oklch(93.7% 0.014 34.3)

  3. Step 200

    200

    #EBD3CE

    oklch(88.5% 0.028 31.7)

  4. Step 300

    300

    #DFB5AD

    oklch(80.8% 0.05 30.7)

  5. Step 400

    400

    #CE8E81

    oklch(70.7% 0.081 31.9)

  6. Step 500

    500

    #BF7162

    oklch(63.1% 0.102 31.7)

  7. Step 600

    600

    #AB5849

    oklch(55.7% 0.112 31.5)

  8. Step 700

    700

    #92483A

    oklch(49.1% 0.103 32.1)

  9. Step 800

    800 (this color)

    #72372C

    oklch(41.1% 0.086 31.9)

  10. Step 900

    900

    #60332B

    oklch(37.6% 0.067 31.1)

  11. Step 950

    950

    #381E19

    oklch(26.9% 0.042 31.7)

Export this scale for Tailwind in the Tailwind colors tool

#72372C with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#46402B0.086
Deuteranopia (no green cones)#544D2B0.081
Tritanopia (no blue cones)#7D2D340.035
Achromatopsia (no color)#4848480.086

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #72372C

    #72372C

    oklch(41.1% 0.086 31.9)

  • #005561

    #005561

    oklch(41.2% 0.072 211.1)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #72372C

    #72372C

    oklch(41.1% 0.086 31.9)

  • #703547

    #703547

    oklch(41.2% 0.086 2.2)

  • #6B3E0F

    #6B3E0F

    oklch(41% 0.086 61.4)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #72372C

    #72372C

    oklch(41.1% 0.086 31.9)

  • #00574E

    #00574E

    oklch(41% 0.073 182.9)

  • #144F75

    #144F75

    oklch(41% 0.086 242.2)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #72372C

    #72372C

    oklch(41.1% 0.086 31.9)

  • #1F5833

    #1F5833

    oklch(41.2% 0.086 152.2)

  • #3B4779

    #3B4779

    oklch(41.2% 0.085 272)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #72372C

    #72372C

    oklch(41.1% 0.086 31.9)

  • #435215

    #435215

    oklch(41.2% 0.086 122.2)

  • #005561

    #005561

    oklch(41.2% 0.072 211.1)

  • #543E71

    #543E71

    oklch(41.1% 0.086 302.7)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #72372C, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #72372C in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.