#723703
Closest named color: Chestnut (#742802). oklch(40.7% 0.101 53.4), rgb(114, 55, 3).
Aa
White text reads best on this color (9.27:1).
About this color
#723703 is a dark, moderately saturated brown. In OKLCH its lightness is 41%, its chroma 0.101 and its hue 53°. Its hue sits on the warm side of the wheel. The nearest named color is Chestnut (#742802), ΔE 0.034 away. White text reads best on it, at 9.27:1.
| Hue family | Browns |
| Lightness | dark (41%) |
| Chroma | moderately saturated (0.101) |
| Temperature | warm |
| Nearest name | Chestnut (#742802) |
| Black text | 2.26:1 |
| White text | 9.27:1 |
Values
| HEX | #723703 |
| RGB | rgb(114, 55, 3) |
| HSL | hsl(28, 95%, 23%) |
| OKLCH | oklch(40.7% 0.101 53.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #723703 | 9.27:1 | AAA | Lc -95.3 | Preferred for body text |
| Black text on #723703 | 2.26:1 | Fails | Lc 13.1 | Not readable |
| #723703 text on white | 9.27:1 | AAA | Lc 90.9 | Preferred for body text |
| #723703 text on black | 2.26:1 | Fails | Lc -11.4 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FAF4F1
oklch(97.1% 0.008 48.7)
-
Step 100
100
#F4E7E0
oklch(93.6% 0.017 50.4)
-
Step 200
200
#EBD4C6
oklch(88.5% 0.032 53.5)
-
Step 300
300
#E0B79E
oklch(80.9% 0.059 53)
-
Step 400
400
#CF9068
oklch(70.7% 0.094 53)
-
Step 500
500
#C1733D
oklch(63.1% 0.12 53.3)
-
Step 600
600
#AD5A16
oklch(55.7% 0.131 53.4)
-
Step 700
700
#944905
oklch(49.1% 0.122 53.2)
-
Step 800
800 (this color)
#723703
oklch(40.7% 0.101 53.4)
-
Step 900
900
#613414
oklch(37.6% 0.078 53)
-
Step 950
950
#391F0D
oklch(27% 0.05 53.6)
#723703 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #483F00 | 0.084 |
| Deuteranopia (no green cones) | #574C02 | 0.075 |
| Tritanopia (no blue cones) | #7E292E | 0.064 |
| Achromatopsia (no color) | #474747 | 0.101 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #723703
#723703
oklch(40.7% 0.101 53.4)
- #005070
#005070
oklch(40.6% 0.085 233.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #723703, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Chestnut #742802 ΔE 0.034
- Mud Brown #60460F ΔE 0.049
- Rust Brown #8B3103 ΔE 0.051
- Red Brown #8B2E16 ΔE 0.056
- Saddle Brown #8B4513 ΔE 0.065
- Purple Brown #673A3F ΔE 0.066
- Milk Chocolate #7F4E1E ΔE 0.066
- Brown Red #922B05 ΔE 0.067
Use #723703 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.