#72368A

Closest named color: Rebecca Purple (#663399). oklch(44.9% 0.143 315.2), rgb(114, 54, 138).

Aa

White text reads best on this color (8.04:1).

About this color

#72368A is a dark, vivid purple. In OKLCH its lightness is 45%, its chroma 0.143 and its hue 315°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Rebecca Purple (#663399), ΔE 0.037 away. White text reads best on it, at 8.04:1.

Hue familyPurples
Lightnessdark (45%)
Chromavivid (0.143)
Temperaturein between
Nearest nameRebecca Purple (#663399)
Black text2.61:1
White text8.04:1

Values

HEX#72368A
RGBrgb(114, 54, 138)
HSLhsl(283, 44%, 38%)
OKLCHoklch(44.9% 0.143 315.2)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #72368A 8.04:1 AAA Lc -92.1 Preferred for body text
Black text on #72368A 2.61:1 Fails Lc 16.6 Dividers and decoration only
#72368A text on white 8.04:1 AAA Lc 87.4 Fine for body text
#72368A text on black 2.61:1 Fails Lc -14.7 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.

  1. Step 50

    50

    #F8F3FB

    oklch(97% 0.012 313.2)

  2. Step 100

    100

    #F0E5F5

    oklch(93.5% 0.024 315.5)

  3. Step 200

    200

    #E5D0EF

    oklch(88.4% 0.048 315)

  4. Step 300

    300

    #D5B1E6

    oklch(80.9% 0.083 314.8)

  5. Step 400

    400

    #C086D9

    oklch(70.8% 0.132 315.2)

  6. Step 500

    500

    #B064CF

    oklch(63.2% 0.171 315.3)

  7. Step 600

    600

    #9B48BC

    oklch(55.7% 0.185 315.1)

  8. Step 700

    700

    #8438A2

    oklch(49.1% 0.173 315)

  9. Step 800

    800 (this color)

    #72368A

    oklch(44.9% 0.143 315.2)

  10. Step 900

    900

    #572B69

    oklch(37.6% 0.111 315.1)

  11. Step 950

    950

    #331A3E

    oklch(27% 0.071 314.6)

Export this scale for Tailwind in the Tailwind colors tool

#72368A with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#1D4D8D0.131
Deuteranopia (no green cones)#3552880.115
Tritanopia (no blue cones)#70455B0.094
Achromatopsia (no color)#5050500.144

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #72368A

    #72368A

    oklch(44.9% 0.143 315.2)

  • #316400

    #316400

    oklch(45% 0.132 135.1)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #72368A

    #72368A

    oklch(44.9% 0.143 315.2)

  • #50449F

    #50449F

    oklch(44.9% 0.142 285.1)

  • #882B67

    #882B67

    oklch(44.9% 0.143 344.7)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #72368A

    #72368A

    oklch(44.9% 0.143 315.2)

  • #5D5700

    #5D5700

    oklch(44.8% 0.095 105)

  • #006548

    #006548

    oklch(44.9% 0.094 165.3)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #72368A

    #72368A

    oklch(44.9% 0.143 315.2)

  • #734C00

    #734C00

    oklch(44.9% 0.095 75.2)

  • #006262

    #006262

    oklch(44.9% 0.077 194.8)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #72368A

    #72368A

    oklch(44.9% 0.143 315.2)

  • #8C3700

    #8C3700

    oklch(44.9% 0.129 44.9)

  • #316400

    #316400

    oklch(45% 0.132 135.1)

  • #005E78

    #005E78

    oklch(44.8% 0.085 225)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #72368A, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #72368A in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.