#723487

Closest named color: Rebecca Purple (#663399). oklch(44.4% 0.143 316.7), rgb(114, 52, 135).

Aa

White text reads best on this color (8.21:1).

About this color

#723487 is a dark, vivid purple. In OKLCH its lightness is 44%, its chroma 0.143 and its hue 317°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Rebecca Purple (#663399), ΔE 0.039 away. White text reads best on it, at 8.21:1.

Hue familyPurples
Lightnessdark (44%)
Chromavivid (0.143)
Temperaturein between
Nearest nameRebecca Purple (#663399)
Black text2.55:1
White text8.21:1

Values

HEX#723487
RGBrgb(114, 52, 135)
HSLhsl(285, 44%, 37%)
OKLCHoklch(44.4% 0.143 316.7)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #723487 8.21:1 AAA Lc -92.5 Preferred for body text
Black text on #723487 2.55:1 Fails Lc 16.1 Dividers and decoration only
#723487 text on white 8.21:1 AAA Lc 87.9 Fine for body text
#723487 text on black 2.55:1 Fails Lc -14.3 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.

  1. Step 50

    50

    #F9F3FB

    oklch(97.1% 0.012 317.7)

  2. Step 100

    100

    #F1E5F5

    oklch(93.6% 0.025 317.7)

  3. Step 200

    200

    #E6D0EE

    oklch(88.5% 0.047 317.1)

  4. Step 300

    300

    #D7B0E5

    oklch(80.9% 0.084 317)

  5. Step 400

    400

    #C285D8

    oklch(70.8% 0.134 316.8)

  6. Step 500

    500

    #B163CD

    oklch(63% 0.171 316.5)

  7. Step 600

    600

    #9D47BA

    oklch(55.7% 0.186 316.7)

  8. Step 700

    700

    #8637A0

    oklch(49.1% 0.173 316.7)

  9. Step 800

    800 (this color)

    #723487

    oklch(44.4% 0.143 316.7)

  10. Step 900

    900

    #582B68

    oklch(37.7% 0.111 316.4)

  11. Step 950

    950

    #341A3D

    oklch(27.1% 0.07 316.8)

Export this scale for Tailwind in the Tailwind colors tool

#723487 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#1D4B8A0.133
Deuteranopia (no green cones)#3551850.117
Tritanopia (no blue cones)#7142580.093
Achromatopsia (no color)#4F4F4F0.144

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #723487

    #723487

    oklch(44.4% 0.143 316.7)

  • #2B6300

    #2B6300

    oklch(44.4% 0.133 136.6)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #723487

    #723487

    oklch(44.4% 0.143 316.7)

  • #51429D

    #51429D

    oklch(44.5% 0.142 286.7)

  • #882963

    #882963

    oklch(44.5% 0.143 346.9)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #723487

    #723487

    oklch(44.4% 0.143 316.7)

  • #5A5700

    #5A5700

    oklch(44.5% 0.096 107.4)

  • #006349

    #006349

    oklch(44.4% 0.091 167.3)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #723487

    #723487

    oklch(44.4% 0.143 316.7)

  • #704C00

    #704C00

    oklch(44.5% 0.093 77.5)

  • #006062

    #006062

    oklch(44.4% 0.075 197.3)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #723487

    #723487

    oklch(44.4% 0.143 316.7)

  • #883800

    #883800

    oklch(44.4% 0.124 46.6)

  • #2B6300

    #2B6300

    oklch(44.4% 0.133 136.6)

  • #005D78

    #005D78

    oklch(44.6% 0.085 226.1)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #723487, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #723487 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.