#72338E

Closest named color: Rebecca Purple (#663399). oklch(44.8% 0.152 313.9), rgb(114, 51, 142).

Aa

White text reads best on this color (8.14:1).

About this color

#72338E is a dark, vivid purple. In OKLCH its lightness is 45%, its chroma 0.152 and its hue 314°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Rebecca Purple (#663399), ΔE 0.031 away. White text reads best on it, at 8.14:1.

Hue familyPurples
Lightnessdark (45%)
Chromavivid (0.152)
Temperaturein between
Nearest nameRebecca Purple (#663399)
Black text2.57:1
White text8.14:1

Values

HEX#72338E
RGBrgb(114, 51, 142)
HSLhsl(282, 47%, 38%)
OKLCHoklch(44.8% 0.152 313.9)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #72338E 8.14:1 AAA Lc -92.3 Preferred for body text
Black text on #72338E 2.57:1 Fails Lc 16.4 Dividers and decoration only
#72338E text on white 8.14:1 AAA Lc 87.6 Fine for body text
#72338E text on black 2.57:1 Fails Lc -14.5 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.

  1. Step 50

    50

    #F8F3FB

    oklch(97% 0.012 313.2)

  2. Step 100

    100

    #F0E5F6

    oklch(93.6% 0.025 314)

  3. Step 200

    200

    #E5D0F1

    oklch(88.5% 0.05 313.4)

  4. Step 300

    300

    #D6B0E9

    oklch(80.9% 0.089 314.3)

  5. Step 400

    400

    #C084DE

    oklch(70.7% 0.142 313.8)

  6. Step 500

    500

    #B061D5

    oklch(63.1% 0.182 313.8)

  7. Step 600

    600

    #9B44C2

    oklch(55.6% 0.197 313.6)

  8. Step 700

    700

    #8534A7

    oklch(49.1% 0.183 314.1)

  9. Step 800

    800 (this color)

    #72338E

    oklch(44.8% 0.152 313.9)

  10. Step 900

    900

    #582A6D

    oklch(37.9% 0.118 313.9)

  11. Step 950

    950

    #331940

    oklch(26.9% 0.076 313.2)

Export this scale for Tailwind in the Tailwind colors tool

#72338E with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#104C910.141
Deuteranopia (no green cones)#2F518C0.123
Tritanopia (no blue cones)#6F445C0.101
Achromatopsia (no color)#4F4F4F0.153

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #72338E

    #72338E

    oklch(44.8% 0.152 313.9)

  • #346300

    #346300

    oklch(44.8% 0.129 134)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #72338E

    #72338E

    oklch(44.8% 0.152 313.9)

  • #4E42A4

    #4E42A4

    oklch(44.8% 0.152 284)

  • #8A2669

    #8A2669

    oklch(44.8% 0.152 343.9)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #72338E

    #72338E

    oklch(44.8% 0.152 313.9)

  • #5E5600

    #5E5600

    oklch(44.7% 0.094 103.3)

  • #006546

    #006546

    oklch(44.9% 0.096 163.8)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #72338E

    #72338E

    oklch(44.8% 0.152 313.9)

  • #734B00

    #734B00

    oklch(44.7% 0.095 74.1)

  • #006261

    #006261

    oklch(44.9% 0.077 193.5)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #72338E

    #72338E

    oklch(44.8% 0.152 313.9)

  • #8D3500

    #8D3500

    oklch(44.8% 0.131 43.6)

  • #346300

    #346300

    oklch(44.8% 0.129 134)

  • #005E77

    #005E77

    oklch(44.8% 0.084 224)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #72338E, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #72338E in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.