#72338B

Closest named color: Rebecca Purple (#663399). oklch(44.6% 0.149 315.1), rgb(114, 51, 139).

Aa

White text reads best on this color (8.19:1).

About this color

#72338B is a dark, vivid purple. In OKLCH its lightness is 45%, its chroma 0.149 and its hue 315°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Rebecca Purple (#663399), ΔE 0.034 away. White text reads best on it, at 8.19:1.

Hue familyPurples
Lightnessdark (45%)
Chromavivid (0.149)
Temperaturein between
Nearest nameRebecca Purple (#663399)
Black text2.56:1
White text8.19:1

Values

HEX#72338B
RGBrgb(114, 51, 139)
HSLhsl(283, 46%, 37%)
OKLCHoklch(44.6% 0.149 315.1)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #72338B 8.19:1 AAA Lc -92.5 Preferred for body text
Black text on #72338B 2.56:1 Fails Lc 16.2 Dividers and decoration only
#72338B text on white 8.19:1 AAA Lc 87.8 Fine for body text
#72338B text on black 2.56:1 Fails Lc -14.3 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.

  1. Step 50

    50

    #F8F3FB

    oklch(97% 0.012 313.2)

  2. Step 100

    100

    #F0E5F6

    oklch(93.6% 0.025 314)

  3. Step 200

    200

    #E5D0F0

    oklch(88.5% 0.049 314.2)

  4. Step 300

    300

    #D6B0E7

    oklch(80.9% 0.086 315.3)

  5. Step 400

    400

    #C184DC

    oklch(70.7% 0.14 315)

  6. Step 500

    500

    #B162D2

    oklch(63.1% 0.178 315)

  7. Step 600

    600

    #9C45BF

    oklch(55.6% 0.193 314.9)

  8. Step 700

    700

    #8535A4

    oklch(49% 0.179 315)

  9. Step 800

    800 (this color)

    #72338B

    oklch(44.6% 0.149 315.1)

  10. Step 900

    900

    #582A6B

    oklch(37.7% 0.116 314.9)

  11. Step 950

    950

    #34193F

    oklch(27% 0.075 315.3)

Export this scale for Tailwind in the Tailwind colors tool

#72338B with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#154B8E0.139
Deuteranopia (no green cones)#3251890.121
Tritanopia (no blue cones)#70435A0.098
Achromatopsia (no color)#4F4F4F0.150

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #72338B

    #72338B

    oklch(44.6% 0.149 315.1)

  • #306300

    #306300

    oklch(44.6% 0.131 135.2)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #72338B

    #72338B

    oklch(44.6% 0.149 315.1)

  • #4F42A1

    #4F42A1

    oklch(44.6% 0.148 284.9)

  • #892766

    #892766

    oklch(44.6% 0.148 345.3)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #72338B

    #72338B

    oklch(44.6% 0.149 315.1)

  • #5C5600

    #5C5600

    oklch(44.5% 0.094 104.9)

  • #006447

    #006447

    oklch(44.6% 0.094 165.1)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #72338B

    #72338B

    oklch(44.6% 0.149 315.1)

  • #724B00

    #724B00

    oklch(44.6% 0.094 74.9)

  • #006161

    #006161

    oklch(44.6% 0.076 194.8)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #72338B

    #72338B

    oklch(44.6% 0.149 315.1)

  • #8A3700

    #8A3700

    oklch(44.6% 0.126 45.5)

  • #306300

    #306300

    oklch(44.6% 0.131 135.2)

  • #005D77

    #005D77

    oklch(44.5% 0.084 225.2)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #72338B, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #72338B in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.