#723218
Closest named color: Chestnut (#742802). oklch(40% 0.098 41.4), rgb(114, 50, 24).
Aa
White text reads best on this color (9.61:1).
About this color
#723218 is a dark, moderately saturated brown. In OKLCH its lightness is 40%, its chroma 0.098 and its hue 41°. Its hue sits on the warm side of the wheel. The nearest named color is Chestnut (#742802), ΔE 0.022 away. White text reads best on it, at 9.61:1.
| Hue family | Browns |
| Lightness | dark (40%) |
| Chroma | moderately saturated (0.098) |
| Temperature | warm |
| Nearest name | Chestnut (#742802) |
| Black text | 2.18:1 |
| White text | 9.61:1 |
Values
| HEX | #723218 |
| RGB | rgb(114, 50, 24) |
| HSL | hsl(17, 65%, 27%) |
| OKLCH | oklch(40% 0.098 41.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #723218 | 9.61:1 | AAA | Lc -96.0 | Preferred for body text |
| Black text on #723218 | 2.18:1 | Fails | Lc 12.2 | Not readable |
| #723218 text on white | 9.61:1 | AAA | Lc 91.7 | Preferred for body text |
| #723218 text on black | 2.18:1 | Fails | Lc -10.6 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FCF3F0
oklch(97% 0.011 39.4)
-
Step 100
100
#F7E6DF
oklch(93.7% 0.021 43.9)
-
Step 200
200
#F2D1C5
oklch(88.5% 0.041 41)
-
Step 300
300
#EBB19C
oklch(80.9% 0.074 40.8)
-
Step 400
400
#DE8665
oklch(70.6% 0.118 41.2)
-
Step 500
500
#D36539
oklch(63.2% 0.151 41.3)
-
Step 600
600
#BE480D
oklch(55.6% 0.164 41.4)
-
Step 700
700
#A33A00
oklch(49.2% 0.15 41.5)
-
Step 800
800
#853006
oklch(42.7% 0.126 41.4)
-
Step 900
900 (this color)
#723218
oklch(40% 0.098 41.4)
-
Step 950
950
#3F1A0C
oklch(26.9% 0.063 40.6)
#723218 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #443C15 | 0.093 |
| Deuteranopia (no green cones) | #534A16 | 0.086 |
| Tritanopia (no blue cones) | #7E242C | 0.049 |
| Achromatopsia (no color) | #454545 | 0.099 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #723218
#723218
oklch(40% 0.098 41.4)
- #005064
#005064
oklch(40% 0.074 222)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #723218, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Chestnut #742802 ΔE 0.022
- Red Brown #8B2E16 ΔE 0.051
- Rust Brown #8B3103 ΔE 0.052
- Purple Brown #673A3F ΔE 0.052
- Reddy Brown #6E1005 ΔE 0.063
- Mud Brown #60460F ΔE 0.064
- Brown Red #922B05 ΔE 0.065
- Maroon #800000 ΔE 0.066
Use #723218 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.