#72309A
Closest named color: Rebecca Purple (#663399). oklch(45.2% 0.169 309.9), rgb(114, 48, 154).
Aa
White text reads best on this color (8.06:1).
About this color
#72309A is a medium-dark, vivid purple. In OKLCH its lightness is 45%, its chroma 0.169 and its hue 310°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Rebecca Purple (#663399), ΔE 0.024 away. White text reads best on it, at 8.06:1.
| Hue family | Purples |
| Lightness | medium-dark (45%) |
| Chroma | vivid (0.169) |
| Temperature | in between |
| Nearest name | Rebecca Purple (#663399) |
| Black text | 2.60:1 |
| White text | 8.06:1 |
Values
| HEX | #72309A |
| RGB | rgb(114, 48, 154) |
| HSL | hsl(277, 52%, 40%) |
| OKLCH | oklch(45.2% 0.169 309.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #72309A | 8.06:1 | AAA | Lc -92.0 | Preferred for body text |
| Black text on #72309A | 2.60:1 | Fails | Lc 16.8 | Dividers and decoration only |
| #72309A text on white | 8.06:1 | AAA | Lc 87.2 | Fine for body text |
| #72309A text on black | 2.60:1 | Fails | Lc -14.9 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#F8F3FC
oklch(97.1% 0.013 310.5)
-
Step 100
100
#F0E5F9
oklch(93.6% 0.029 310.1)
-
Step 200
200
#E4D0F5
oklch(88.5% 0.054 309.5)
-
Step 300
300
#D4AFF1
oklch(80.9% 0.099 309.8)
-
Step 400
400
#BE82E9
oklch(70.7% 0.157 309.8)
-
Step 500
500
#AE5DE3
oklch(63.1% 0.202 309.7)
-
Step 600
600
#9A3DD0
oklch(55.6% 0.219 310)
-
Step 700
700
#832DB4
oklch(49% 0.204 309.8)
-
Step 800
800 (this color)
#72309A
oklch(45.2% 0.169 309.9)
-
Step 900
900
#572774
oklch(37.8% 0.131 310.3)
-
Step 950
950
#331844
oklch(27.1% 0.083 310.3)
#72309A with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #004D9D | 0.146 |
| Deuteranopia (no green cones) | #1F5198 | 0.136 |
| Tritanopia (no blue cones) | #6C4661 | 0.116 |
| Achromatopsia (no color) | #505050 | 0.170 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #72309A
#72309A
oklch(45.2% 0.169 309.9)
- #3F6200
#3F6200
oklch(45.2% 0.121 129.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #72309A, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Rebecca Purple #663399 ΔE 0.024
- Grape #7209B7 ΔE 0.063
- Dark Magenta #8B008B ΔE 0.070
- Purple #800080 ΔE 0.070
- Warm Purple #952E8F ΔE 0.074
- Light Eggplant #894585 ΔE 0.081
- Dark Slate Blue #483D8B ΔE 0.083
- Bluey Purple #6241C7 ΔE 0.084
Use #72309A in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.