#72298B

Closest named color: Rebecca Purple (#663399). oklch(43.3% 0.163 316.2), rgb(114, 41, 139).

Aa

White text reads best on this color (8.73:1).

About this color

#72298B is a dark, vivid purple. In OKLCH its lightness is 43%, its chroma 0.163 and its hue 316°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Rebecca Purple (#663399), ΔE 0.037 away. White text reads best on it, at 8.73:1.

Hue familyPurples
Lightnessdark (43%)
Chromavivid (0.163)
Temperaturein between
Nearest nameRebecca Purple (#663399)
Black text2.40:1
White text8.73:1

Values

HEX#72298B
RGBrgb(114, 41, 139)
HSLhsl(285, 54%, 35%)
OKLCHoklch(43.3% 0.163 316.2)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #72298B 8.73:1 AAA Lc -93.7 Preferred for body text
Black text on #72298B 2.40:1 Fails Lc 14.9 Not readable
#72298B text on white 8.73:1 AAA Lc 89.1 Fine for body text
#72298B text on black 2.40:1 Fails Lc -13.1 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.

  1. Step 50

    50

    #F9F3FB

    oklch(97.1% 0.012 317.7)

  2. Step 100

    100

    #F1E5F7

    oklch(93.7% 0.027 314.7)

  3. Step 200

    200

    #E7CFF1

    oklch(88.5% 0.053 316)

  4. Step 300

    300

    #D9AEEA

    oklch(80.9% 0.095 316.3)

  5. Step 400

    400

    #C580E0

    oklch(70.6% 0.153 316)

  6. Step 500

    500

    #B65CD7

    oklch(63.2% 0.194 316.1)

  7. Step 600

    600

    #A13CC4

    oklch(55.6% 0.211 316)

  8. Step 700

    700

    #8A2CA9

    oklch(49.1% 0.197 316.2)

  9. Step 800

    800 (this color)

    #72298B

    oklch(43.3% 0.163 316.2)

  10. Step 900

    900

    #5B266E

    oklch(37.8% 0.127 316.1)

  11. Step 950

    950

    #351740

    oklch(26.9% 0.081 316.1)

Export this scale for Tailwind in the Tailwind colors tool

#72298B with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#00478E0.156
Deuteranopia (no green cones)#294D890.137
Tritanopia (no blue cones)#703C570.104
Achromatopsia (no color)#4B4B4B0.164

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #72298B

    #72298B

    oklch(43.3% 0.163 316.2)

  • #2B5F00

    #2B5F00

    oklch(43.2% 0.129 136)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #72298B

    #72298B

    oklch(43.3% 0.163 316.2)

  • #4E3AA4

    #4E3AA4

    oklch(43.4% 0.163 286.1)

  • #8A1963

    #8A1963

    oklch(43.4% 0.163 346.2)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #72298B

    #72298B

    oklch(43.3% 0.163 316.2)

  • #585300

    #585300

    oklch(43.3% 0.092 105.6)

  • #006045

    #006045

    oklch(43.4% 0.09 165.9)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #72298B

    #72298B

    oklch(43.3% 0.163 316.2)

  • #6D4800

    #6D4800

    oklch(43.3% 0.091 75.4)

  • #005D5E

    #005D5E

    oklch(43.4% 0.074 196.1)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #72298B

    #72298B

    oklch(43.3% 0.163 316.2)

  • #843500

    #843500

    oklch(43.3% 0.122 45.9)

  • #2B5F00

    #2B5F00

    oklch(43.2% 0.129 136)

  • #005973

    #005973

    oklch(43.2% 0.083 226.1)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #72298B, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #72298B in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.