#714F40
Closest named color: Milk Chocolate (#7F4E1E). oklch(46% 0.052 44.7), rgb(113, 79, 64).
Aa
White text reads best on this color (7.25:1).
About this color
#714F40 is a medium-dark, muted brown. In OKLCH its lightness is 46%, its chroma 0.052 and its hue 45°. Its hue sits on the warm side of the wheel. The nearest named color is Milk Chocolate (#7F4E1E), ΔE 0.045 away. White text reads best on it, at 7.25:1.
| Hue family | Browns |
| Lightness | medium-dark (46%) |
| Chroma | muted (0.052) |
| Temperature | warm |
| Nearest name | Milk Chocolate (#7F4E1E) |
| Black text | 2.89:1 |
| White text | 7.25:1 |
Values
| HEX | #714F40 |
| RGB | rgb(113, 79, 64) |
| HSL | hsl(18, 28%, 35%) |
| OKLCH | oklch(46% 0.052 44.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #714F40 | 7.25:1 | AAA | Lc -90.0 | Fine for body text |
| Black text on #714F40 | 2.89:1 | Fails | Lc 18.9 | Dividers and decoration only |
| #714F40 text on white | 7.25:1 | AAA | Lc 85.1 | Fine for body text |
| #714F40 text on black | 2.89:1 | Fails | Lc -16.9 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F7F5F4
oklch(97.1% 0.003 48.7)
-
Step 100
100
#EEE8E6
oklch(93.5% 0.007 39.5)
-
Step 200
200
#E2D6D2
oklch(88.5% 0.014 39.4)
-
Step 300
300
#CFBCB4
oklch(80.9% 0.024 44.3)
-
Step 400
400
#B7998C
oklch(70.6% 0.041 44.7)
-
Step 500
500
#A58070
oklch(63.1% 0.052 44.5)
-
Step 600
600
#906958
oklch(55.6% 0.057 44.6)
-
Step 700
700 (this color)
#714F40
oklch(46% 0.052 44.7)
-
Step 800
800
#63483B
oklch(42.7% 0.043 46.8)
-
Step 900
900
#513C33
oklch(37.7% 0.033 44.3)
-
Step 950
950
#30231E
oklch(27% 0.022 42)
#714F40 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #58533F | 0.045 |
| Deuteranopia (no green cones) | #605A40 | 0.042 |
| Tritanopia (no blue cones) | #79494B | 0.031 |
| Achromatopsia (no color) | #575757 | 0.052 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #714F40
#714F40
oklch(46% 0.052 44.7)
- #365E6E
#365E6E
oklch(45.9% 0.052 225.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #714F40, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Milk Chocolate #7F4E1E ΔE 0.045
- Brownish Purple #76424E ΔE 0.049
- Medium Brown #7F5112 ΔE 0.055
- Saddle Brown #8B4513 ΔE 0.062
- Cocoa #875F42 ΔE 0.063
- Purple Brown #673A3F ΔE 0.065
- Mud Brown #60460F ΔE 0.067
- Dark Mauve #874C62 ΔE 0.071
Use #714F40 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.