#714D4F
Closest named color: Brownish Purple (#76424E). oklch(46% 0.049 15.5), rgb(113, 77, 79).
Aa
White text reads best on this color (7.30:1).
About this color
#714D4F is a medium-dark, muted red. In OKLCH its lightness is 46%, its chroma 0.049 and its hue 15°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.030 away. White text reads best on it, at 7.30:1.
| Hue family | Reds |
| Lightness | medium-dark (46%) |
| Chroma | muted (0.049) |
| Temperature | warm |
| Nearest name | Brownish Purple (#76424E) |
| Black text | 2.87:1 |
| White text | 7.30:1 |
Values
| HEX | #714D4F |
| RGB | rgb(113, 77, 79) |
| HSL | hsl(357, 19%, 37%) |
| OKLCH | oklch(46% 0.049 15.5) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #714D4F | 7.30:1 | AAA | Lc -90.2 | Preferred for body text |
| Black text on #714D4F | 2.87:1 | Fails | Lc 18.7 | Dividers and decoration only |
| #714D4F text on white | 7.30:1 | AAA | Lc 85.3 | Fine for body text |
| #714D4F text on black | 2.87:1 | Fails | Lc -16.7 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F7F5F5
oklch(97.2% 0.002 17.2)
-
Step 100
100
#EEE8E8
oklch(93.6% 0.007 17.3)
-
Step 200
200
#E2D6D6
oklch(88.6% 0.013 17.4)
-
Step 300
300
#D0BBBB
oklch(81% 0.024 17.7)
-
Step 400
400
#B79799
oklch(70.6% 0.038 13.9)
-
Step 500
500
#A57E80
oklch(63.1% 0.049 15.1)
-
Step 600
600
#906769
oklch(55.7% 0.053 15.7)
-
Step 700
700 (this color)
#714D4F
oklch(46% 0.049 15.5)
-
Step 800
800
#634648
oklch(42.7% 0.04 14.3)
-
Step 900
900
#513B3C
oklch(37.7% 0.031 15.6)
-
Step 950
950
#302323
oklch(27.2% 0.02 18.5)
#714D4F with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #53524F | 0.053 |
| Deuteranopia (no green cones) | #5C594E | 0.049 |
| Tritanopia (no blue cones) | #784A4E | 0.014 |
| Achromatopsia (no color) | #565656 | 0.050 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #714D4F
#714D4F
oklch(46% 0.049 15.5)
- #356161
#356161
oklch(46.1% 0.049 195.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #714D4F, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brownish Purple #76424E ΔE 0.030
- Dark Mauve #874C62 ΔE 0.052
- Purple Brown #673A3F ΔE 0.057
- Milk Chocolate #7F4E1E ΔE 0.067
- Dusty Grape #545775 ΔE 0.073
- Cocoa #875F42 ΔE 0.075
- Dim Gray #696969 ΔE 0.078
- Saddle Brown #8B4513 ΔE 0.078
Use #714D4F in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.