#714739
Closest named color: Brownish Purple (#76424E). oklch(44.3% 0.062 39.2), rgb(113, 71, 57).
Aa
White text reads best on this color (7.88:1).
About this color
#714739 is a dark, muted red. In OKLCH its lightness is 44%, its chroma 0.062 and its hue 39°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.041 away. White text reads best on it, at 7.88:1.
| Hue family | Reds |
| Lightness | dark (44%) |
| Chroma | muted (0.062) |
| Temperature | warm |
| Nearest name | Brownish Purple (#76424E) |
| Black text | 2.66:1 |
| White text | 7.88:1 |
Values
| HEX | #714739 |
| RGB | rgb(113, 71, 57) |
| HSL | hsl(15, 33%, 33%) |
| OKLCH | oklch(44.3% 0.062 39.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #714739 | 7.88:1 | AAA | Lc -91.9 | Preferred for body text |
| Black text on #714739 | 2.66:1 | Fails | Lc 16.8 | Dividers and decoration only |
| #714739 text on white | 7.88:1 | AAA | Lc 87.2 | Fine for body text |
| #714739 text on black | 2.66:1 | Fails | Lc -14.9 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#F9F4F3
oklch(97.1% 0.006 31.1)
-
Step 100
100
#F1E8E5
oklch(93.7% 0.011 39.4)
-
Step 200
200
#E6D5CF
oklch(88.5% 0.021 40.5)
-
Step 300
300
#D7B9B0
oklch(80.9% 0.037 37.3)
-
Step 400
400
#C19586
oklch(70.7% 0.058 39.7)
-
Step 500
500
#B17A68
oklch(63.1% 0.074 38.9)
-
Step 600
600
#9C624F
oklch(55.5% 0.081 38.9)
-
Step 700
700
#855140
oklch(49% 0.075 38.9)
-
Step 800
800 (this color)
#714739
oklch(44.3% 0.062 39.2)
-
Step 900
900
#58392E
oklch(37.8% 0.048 40.3)
-
Step 950
950
#34211B
oklch(27% 0.032 38.3)
#714739 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #514C38 | 0.059 |
| Deuteranopia (no green cones) | #5B5539 | 0.054 |
| Tritanopia (no blue cones) | #7A4043 | 0.032 |
| Achromatopsia (no color) | #515151 | 0.063 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #714739
#714739
oklch(44.3% 0.062 39.2)
- #245B6B
#245B6B
oklch(44.2% 0.063 220.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #714739, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brownish Purple #76424E ΔE 0.041
- Purple Brown #673A3F ΔE 0.047
- Milk Chocolate #7F4E1E ΔE 0.050
- Saddle Brown #8B4513 ΔE 0.060
- Mud Brown #60460F ΔE 0.060
- Medium Brown #7F5112 ΔE 0.062
- Red Brown #8B2E16 ΔE 0.070
- Rust Brown #8B3103 ΔE 0.070
Use #714739 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.