#704D48
Closest named color: Brownish Purple (#76424E). oklch(45.7% 0.049 28.2), rgb(112, 77, 72).
Aa
White text reads best on this color (7.38:1).
About this color
#704D48 is a medium-dark, muted red. In OKLCH its lightness is 46%, its chroma 0.049 and its hue 28°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.036 away. White text reads best on it, at 7.38:1.
| Hue family | Reds |
| Lightness | medium-dark (46%) |
| Chroma | muted (0.049) |
| Temperature | warm |
| Nearest name | Brownish Purple (#76424E) |
| Black text | 2.84:1 |
| White text | 7.38:1 |
Values
| HEX | #704D48 |
| RGB | rgb(112, 77, 72) |
| HSL | hsl(7, 22%, 36%) |
| OKLCH | oklch(45.7% 0.049 28.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #704D48 | 7.38:1 | AAA | Lc -90.4 | Preferred for body text |
| Black text on #704D48 | 2.84:1 | Fails | Lc 18.4 | Dividers and decoration only |
| #704D48 text on white | 7.38:1 | AAA | Lc 85.6 | Fine for body text |
| #704D48 text on black | 2.84:1 | Fails | Lc -16.5 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#F8F4F4
oklch(97% 0.004 17.2)
-
Step 100
100
#EFE8E7
oklch(93.6% 0.008 27.2)
-
Step 200
200
#E3D5D3
oklch(88.4% 0.016 27.3)
-
Step 300
300
#D2BAB6
oklch(80.8% 0.028 29)
-
Step 400
400
#BB9691
oklch(70.6% 0.045 27.2)
-
Step 500
500
#AA7C76
oklch(63% 0.059 27.2)
-
Step 600
600
#95655F
oklch(55.6% 0.063 27.2)
-
Step 700
700
#7F544E
oklch(49.1% 0.059 28.1)
-
Step 800
800 (this color)
#704D48
oklch(45.7% 0.049 28.2)
-
Step 900
900
#543A36
oklch(37.7% 0.038 28.8)
-
Step 950
950
#312220
oklch(26.9% 0.024 27.3)
#704D48 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #545248 | 0.050 |
| Deuteranopia (no green cones) | #5D5848 | 0.044 |
| Tritanopia (no blue cones) | #78494C | 0.020 |
| Achromatopsia (no color) | #565656 | 0.049 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #704D48
#704D48
oklch(45.7% 0.049 28.2)
- #345F65
#345F65
oklch(45.7% 0.049 207.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #704D48, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brownish Purple #76424E ΔE 0.036
- Purple Brown #673A3F ΔE 0.056
- Milk Chocolate #7F4E1E ΔE 0.058
- Dark Mauve #874C62 ΔE 0.061
- Medium Brown #7F5112 ΔE 0.069
- Saddle Brown #8B4513 ΔE 0.071
- Cocoa #875F42 ΔE 0.072
- Mud Brown #60460F ΔE 0.076
Use #704D48 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.