#704CA0
Closest named color: Rebecca Purple (#663399). oklch(49.5% 0.133 301.5), rgb(112, 76, 160).
Aa
White text reads best on this color (6.50:1).
About this color
#704CA0 is a medium-dark, moderately saturated purple. In OKLCH its lightness is 50%, its chroma 0.133 and its hue 302°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Rebecca Purple (#663399), ΔE 0.062 away. White text reads best on it, at 6.50:1.
| Hue family | Purples |
| Lightness | medium-dark (50%) |
| Chroma | moderately saturated (0.133) |
| Temperature | in between |
| Nearest name | Rebecca Purple (#663399) |
| Black text | 3.23:1 |
| White text | 6.50:1 |
Values
| HEX | #704CA0 |
| RGB | rgb(112, 76, 160) |
| HSL | hsl(266, 36%, 46%) |
| OKLCH | oklch(49.5% 0.133 301.5) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #704CA0 | 6.50:1 | AA | Lc -87.1 | Fine for body text |
| Black text on #704CA0 | 3.23:1 | AA large text | Lc 22.1 | Dividers and decoration only |
| #704CA0 text on white | 6.50:1 | AA | Lc 82.0 | Fine for body text |
| #704CA0 text on black | 3.23:1 | AA large text | Lc -19.9 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F6F4FA
oklch(97% 0.008 301.4)
-
Step 100
100
#ECE7F5
oklch(93.6% 0.019 302.2)
-
Step 200
200
#DDD4ED
oklch(88.5% 0.035 302)
-
Step 300
300
#C8B7E4
oklch(80.8% 0.065 302.2)
-
Step 400
400
#AC91D6
oklch(70.6% 0.103 301.8)
-
Step 500
500
#9875CB
oklch(63.2% 0.13 301.6)
-
Step 600
600
#835CB8
oklch(55.7% 0.142 301.5)
-
Step 700
700 (this color)
#704CA0
oklch(49.5% 0.133 301.5)
-
Step 800
800
#5A3E81
oklch(42.7% 0.11 301.2)
-
Step 900
900
#4A3567
oklch(37.6% 0.086 301.8)
-
Step 950
950
#2B203C
oklch(27.1% 0.052 301.1)
#704CA0 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #2F5DA3 | 0.095 |
| Deuteranopia (no green cones) | #395D9E | 0.087 |
| Tritanopia (no blue cones) | #675C6F | 0.101 |
| Achromatopsia (no color) | #5E5E5E | 0.133 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #704CA0
#704CA0
oklch(49.5% 0.133 301.5)
- #586B00
#586B00
oklch(49.4% 0.119 121.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #704CA0, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Rebecca Purple #663399 ΔE 0.062
- Light Eggplant #894585 ΔE 0.063
- Iris #6258C4 ΔE 0.064
- Twilight #4E518B ΔE 0.067
- Muted Purple #805B87 ΔE 0.070
- Bluey Purple #6241C7 ΔE 0.074
- Slate Blue #6A5ACD ΔE 0.075
- Deep Lavender #8D5EB7 ΔE 0.076
Use #704CA0 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.