#704359
Closest named color: Brownish Purple (#76424E). oklch(44.3% 0.069 349.6), rgb(112, 67, 89).
Aa
White text reads best on this color (7.96:1).
About this color
#704359 is a dark, muted red. In OKLCH its lightness is 44%, its chroma 0.069 and its hue 350°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.020 away. White text reads best on it, at 7.96:1.
| Hue family | Reds |
| Lightness | dark (44%) |
| Chroma | muted (0.069) |
| Temperature | warm |
| Nearest name | Brownish Purple (#76424E) |
| Black text | 2.63:1 |
| White text | 7.96:1 |
Values
| HEX | #704359 |
| RGB | rgb(112, 67, 89) |
| HSL | hsl(331, 25%, 35%) |
| OKLCH | oklch(44.3% 0.069 349.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #704359 | 7.96:1 | AAA | Lc -92.2 | Preferred for body text |
| Black text on #704359 | 2.63:1 | Fails | Lc 16.5 | Dividers and decoration only |
| #704359 text on white | 7.96:1 | AAA | Lc 87.5 | Fine for body text |
| #704359 text on black | 2.63:1 | Fails | Lc -14.7 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#F8F4F6
oklch(97.1% 0.005 345.3)
-
Step 100
100
#F0E7EB
oklch(93.6% 0.011 348.4)
-
Step 200
200
#E5D3DB
oklch(88.4% 0.023 348.8)
-
Step 300
300
#D6B6C4
oklch(80.8% 0.041 349.9)
-
Step 400
400
#C090A7
oklch(70.6% 0.065 348.6)
-
Step 500
500
#B07591
oklch(63.2% 0.083 349.7)
-
Step 600
600
#9B5D7B
oklch(55.7% 0.09 350)
-
Step 700
700
#844C68
oklch(49.1% 0.084 349.3)
-
Step 800
800 (this color)
#704359
oklch(44.3% 0.069 349.6)
-
Step 900
900
#573546
oklch(37.6% 0.055 348.7)
-
Step 950
950
#331F29
oklch(26.9% 0.035 348.3)
#704359 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #474C5A | 0.074 |
| Deuteranopia (no green cones) | #525458 | 0.069 |
| Tritanopia (no blue cones) | #76424B | 0.025 |
| Achromatopsia (no color) | #515151 | 0.070 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #704359
#704359
oklch(44.3% 0.069 349.6)
- #24604D
#24604D
oklch(44.4% 0.07 169.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #704359, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brownish Purple #76424E ΔE 0.020
- Purple Brown #673A3F ΔE 0.047
- Dark Mauve #874C62 ΔE 0.053
- Dusty Grape #545775 ΔE 0.073
- Dull Purple #84597E ΔE 0.084
- Light Eggplant #894585 ΔE 0.086
- Dusk #4E5481 ΔE 0.086
- Dusky Purple #895B7B ΔE 0.090
Use #704359 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.