#704353
Closest named color: Brownish Purple (#76424E). oklch(44.1% 0.066 357.3), rgb(112, 67, 83).
Aa
White text reads best on this color (8.02:1).
About this color
#704353 is a dark, muted red. In OKLCH its lightness is 44%, its chroma 0.066 and its hue 357°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.013 away. White text reads best on it, at 8.02:1.
| Hue family | Reds |
| Lightness | dark (44%) |
| Chroma | muted (0.066) |
| Temperature | warm |
| Nearest name | Brownish Purple (#76424E) |
| Black text | 2.61:1 |
| White text | 8.02:1 |
Values
| HEX | #704353 |
| RGB | rgb(112, 67, 83) |
| HSL | hsl(339, 25%, 35%) |
| OKLCH | oklch(44.1% 0.066 357.3) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #704353 | 8.02:1 | AAA | Lc -92.3 | Preferred for body text |
| Black text on #704353 | 2.61:1 | Fails | Lc 16.4 | Dividers and decoration only |
| #704353 text on white | 8.02:1 | AAA | Lc 87.7 | Fine for body text |
| #704353 text on black | 2.61:1 | Fails | Lc -14.5 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#F9F4F5
oklch(97.1% 0.006 3.3)
-
Step 100
100
#F1E7EA
oklch(93.7% 0.012 357)
-
Step 200
200
#E6D4D9
oklch(88.6% 0.021 358.7)
-
Step 300
300
#D6B7C1
oklch(80.9% 0.038 356.6)
-
Step 400
400
#C191A1
oklch(70.7% 0.062 357)
-
Step 500
500
#B0758A
oklch(63% 0.079 356.6)
-
Step 600
600
#9B5E74
oklch(55.6% 0.084 357)
-
Step 700
700
#854D61
oklch(49.2% 0.08 357.6)
-
Step 800
800 (this color)
#704353
oklch(44.1% 0.066 357.3)
-
Step 900
900
#583642
oklch(37.8% 0.052 357.1)
-
Step 950
950
#332027
oklch(27% 0.031 355.6)
#704353 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #494B54 | 0.070 |
| Deuteranopia (no green cones) | #545352 | 0.065 |
| Tritanopia (no blue cones) | #774149 | 0.020 |
| Achromatopsia (no color) | #505050 | 0.066 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #704353
#704353
oklch(44.1% 0.066 357.3)
- #225F52
#225F52
oklch(44.2% 0.066 176.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #704353, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brownish Purple #76424E ΔE 0.013
- Purple Brown #673A3F ΔE 0.040
- Dark Mauve #874C62 ΔE 0.055
- Dusty Grape #545775 ΔE 0.077
- Dull Purple #84597E ΔE 0.089
- Red Brown #8B2E16 ΔE 0.089
- Milk Chocolate #7F4E1E ΔE 0.091
- Dusk #4E5481 ΔE 0.092
Use #704353 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.