#704348
Closest named color: Brownish Purple (#76424E). oklch(43.7% 0.063 12.8), rgb(112, 67, 72).
Aa
White text reads best on this color (8.12:1).
About this color
#704348 is a dark, muted red. In OKLCH its lightness is 44%, its chroma 0.063 and its hue 13°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.016 away. White text reads best on it, at 8.12:1.
| Hue family | Reds |
| Lightness | dark (44%) |
| Chroma | muted (0.063) |
| Temperature | warm |
| Nearest name | Brownish Purple (#76424E) |
| Black text | 2.58:1 |
| White text | 8.12:1 |
Values
| HEX | #704348 |
| RGB | rgb(112, 67, 72) |
| HSL | hsl(353, 25%, 35%) |
| OKLCH | oklch(43.7% 0.063 12.8) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #704348 | 8.12:1 | AAA | Lc -92.6 | Preferred for body text |
| Black text on #704348 | 2.58:1 | Fails | Lc 16.0 | Dividers and decoration only |
| #704348 text on white | 8.12:1 | AAA | Lc 88.0 | Fine for body text |
| #704348 text on black | 2.58:1 | Fails | Lc -14.2 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#F9F4F4
oklch(97.1% 0.005 17.2)
-
Step 100
100
#F1E7E8
oklch(93.6% 0.011 10.3)
-
Step 200
200
#E6D4D5
oklch(88.5% 0.02 13.7)
-
Step 300
300
#D7B7BA
oklch(80.8% 0.037 11.5)
-
Step 400
400
#C29296
oklch(70.7% 0.058 13.1)
-
Step 500
500
#B2777D
oklch(63.2% 0.075 12.7)
-
Step 600
600
#9D5F66
oklch(55.6% 0.081 12.7)
-
Step 700
700
#864E55
oklch(49.1% 0.076 12.2)
-
Step 800
800 (this color)
#704348
oklch(43.7% 0.063 12.8)
-
Step 900
900
#59373A
oklch(37.8% 0.049 13.9)
-
Step 950
950
#342022
oklch(27% 0.031 12.8)
#704348 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4B4A48 | 0.068 |
| Deuteranopia (no green cones) | #565347 | 0.063 |
| Tritanopia (no blue cones) | #783F45 | 0.017 |
| Achromatopsia (no color) | #505050 | 0.063 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #704348
#704348
oklch(43.7% 0.063 12.8)
- #1E5D5B
#1E5D5B
oklch(43.8% 0.063 192.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #704348, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brownish Purple #76424E ΔE 0.016
- Purple Brown #673A3F ΔE 0.032
- Dark Mauve #874C62 ΔE 0.063
- Milk Chocolate #7F4E1E ΔE 0.076
- Red Brown #8B2E16 ΔE 0.077
- Saddle Brown #8B4513 ΔE 0.081
- Rust Brown #8B3103 ΔE 0.083
- Mud Brown #60460F ΔE 0.084
Use #704348 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.