#70413B

Closest named color: Purple Brown (#673A3F). oklch(43% 0.067 27.9), rgb(112, 65, 59).

Aa

White text reads best on this color (8.37:1).

About this color

#70413B is a dark, muted red. In OKLCH its lightness is 43%, its chroma 0.067 and its hue 28°. Its hue sits on the warm side of the wheel. The nearest named color is Purple Brown (#673A3F), ΔE 0.030 away. White text reads best on it, at 8.37:1.

Hue familyReds
Lightnessdark (43%)
Chromamuted (0.067)
Temperaturewarm
Nearest namePurple Brown (#673A3F)
Black text2.50:1
White text8.37:1

Values

HEX#70413B
RGBrgb(112, 65, 59)
HSLhsl(7, 31%, 34%)
OKLCHoklch(43% 0.067 27.9)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #70413B 8.37:1 AAA Lc -93.3 Preferred for body text
Black text on #70413B 2.50:1 Fails Lc 15.3 Dividers and decoration only
#70413B text on white 8.37:1 AAA Lc 88.7 Fine for body text
#70413B text on black 2.50:1 Fails Lc -13.5 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.

  1. Step 50

    50

    #F9F4F3

    oklch(97.1% 0.006 31.1)

  2. Step 100

    100

    #F1E7E6

    oklch(93.6% 0.011 24.3)

  3. Step 200

    200

    #E7D4D1

    oklch(88.5% 0.022 28.3)

  4. Step 300

    300

    #D9B8B3

    oklch(81% 0.039 28.1)

  5. Step 400

    400

    #C5928B

    oklch(70.7% 0.063 27.6)

  6. Step 500

    500

    #B5776E

    oklch(63.1% 0.08 28.6)

  7. Step 600

    600

    #A05F57

    oklch(55.6% 0.086 27.7)

  8. Step 700

    700

    #894E47

    oklch(49.1% 0.081 27.6)

  9. Step 800

    800 (this color)

    #70413B

    oklch(43% 0.067 27.9)

  10. Step 900

    900

    #5A3732

    oklch(37.7% 0.051 28.6)

  11. Step 950

    950

    #35201D

    oklch(27% 0.033 28.4)

Export this scale for Tailwind in the Tailwind colors tool

#70413B with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#4C483A0.068
Deuteranopia (no green cones)#57513A0.063
Tritanopia (no blue cones)#793A400.027
Achromatopsia (no color)#4E4E4E0.067

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #70413B

    #70413B

    oklch(43% 0.067 27.9)

  • #145A63

    #145A63

    oklch(43.1% 0.067 207.8)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #70413B

    #70413B

    oklch(43% 0.067 27.9)

  • #6D4050

    #6D4050

    oklch(43% 0.066 357.4)

  • #6B4629

    #6B4629

    oklch(42.9% 0.066 57.9)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #70413B

    #70413B

    oklch(43% 0.067 27.9)

  • #1C5C50

    #1C5C50

    oklch(43.1% 0.067 178.1)

  • #285570

    #285570

    oklch(43% 0.067 237.4)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #70413B

    #70413B

    oklch(43% 0.067 27.9)

  • #355A3B

    #355A3B

    oklch(43% 0.066 148.3)

  • #404E75

    #404E75

    oklch(43% 0.067 268.4)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #70413B

    #70413B

    oklch(43% 0.067 27.9)

  • #4C5528

    #4C5528

    oklch(43% 0.068 118.7)

  • #145A63

    #145A63

    oklch(43.1% 0.067 207.8)

  • #544870

    #544870

    oklch(43.1% 0.066 297.3)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #70413B, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #70413B in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.