#70409A

Closest named color: Rebecca Purple (#663399). oklch(47.2% 0.145 306.2), rgb(112, 64, 154).

Aa

White text reads best on this color (7.26:1).

About this color

#70409A is a medium-dark, vivid purple. In OKLCH its lightness is 47%, its chroma 0.145 and its hue 306°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Rebecca Purple (#663399), ΔE 0.036 away. White text reads best on it, at 7.26:1.

Hue familyPurples
Lightnessmedium-dark (47%)
Chromavivid (0.145)
Temperaturein between
Nearest nameRebecca Purple (#663399)
Black text2.88:1
White text7.26:1

Values

HEX#70409A
RGBrgb(112, 64, 154)
HSLhsl(272, 41%, 43%)
OKLCHoklch(47.2% 0.145 306.2)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #70409A 7.26:1 AAA Lc -89.8 Fine for body text
Black text on #70409A 2.88:1 Fails Lc 19.2 Dividers and decoration only
#70409A text on white 7.26:1 AAA Lc 84.9 Fine for body text
#70409A text on black 2.88:1 Fails Lc -17.1 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #F7F4FB

    oklch(97.1% 0.01 305.4)

  2. Step 100

    100

    #EDE7F5

    oklch(93.7% 0.02 305.3)

  3. Step 200

    200

    #DFD3EE

    oklch(88.5% 0.039 305.6)

  4. Step 300

    300

    #CCB5E5

    oklch(80.8% 0.071 306.6)

  5. Step 400

    400

    #B28ED8

    oklch(70.7% 0.112 306)

  6. Step 500

    500

    #9F70CD

    oklch(63.1% 0.143 306)

  7. Step 600

    600

    #8A56BA

    oklch(55.6% 0.156 306)

  8. Step 700

    700 (this color)

    #70409A

    oklch(47.2% 0.145 306.2)

  9. Step 800

    800

    #603A82

    oklch(42.8% 0.12 306.4)

  10. Step 900

    900

    #4E3268

    oklch(37.6% 0.094 306.3)

  11. Step 950

    950

    #2E1E3D

    oklch(27% 0.059 306.7)

Export this scale for Tailwind in the Tailwind colors tool

#70409A with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#1D559D0.118
Deuteranopia (no green cones)#3057980.106
Tritanopia (no blue cones)#6951670.104
Achromatopsia (no color)#5757570.145

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #70409A

    #70409A

    oklch(47.2% 0.145 306.2)

  • #4A6600

    #4A6600

    oklch(47% 0.12 126.1)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #70409A

    #70409A

    oklch(47.2% 0.145 306.2)

  • #484FAA

    #484FAA

    oklch(47.2% 0.144 276.1)

  • #8B3479

    #8B3479

    oklch(47.2% 0.145 336.6)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #70409A

    #70409A

    oklch(47.2% 0.145 306.2)

  • #6B5A00

    #6B5A00

    oklch(47% 0.097 96.3)

  • #006D3F

    #006D3F

    oklch(47% 0.113 156.3)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #70409A

    #70409A

    oklch(47.2% 0.145 306.2)

  • #824D00

    #824D00

    oklch(47.1% 0.105 66.1)

  • #006A62

    #006A62

    oklch(47.2% 0.083 185.8)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #70409A

    #70409A

    oklch(47.2% 0.145 306.2)

  • #9B3315

    #9B3315

    oklch(47% 0.144 36)

  • #4A6600

    #4A6600

    oklch(47% 0.12 126.1)

  • #006679

    #006679

    oklch(47% 0.084 216.4)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #70409A, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #70409A in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.