#70408F

Closest named color: Rebecca Purple (#663399). oklch(46.5% 0.131 310.3), rgb(112, 64, 143).

Aa

White text reads best on this color (7.44:1).

About this color

#70408F is a medium-dark, moderately saturated purple. In OKLCH its lightness is 46%, its chroma 0.131 and its hue 310°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Rebecca Purple (#663399), ΔE 0.042 away. White text reads best on it, at 7.44:1.

Hue familyPurples
Lightnessmedium-dark (46%)
Chromamoderately saturated (0.131)
Temperaturein between
Nearest nameRebecca Purple (#663399)
Black text2.81:1
White text7.44:1

Values

HEX#70408F
RGBrgb(112, 64, 143)
HSLhsl(276, 38%, 41%)
OKLCHoklch(46.5% 0.131 310.3)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #70408F 7.44:1 AAA Lc -90.4 Preferred for body text
Black text on #70408F 2.81:1 Fails Lc 18.5 Dividers and decoration only
#70408F text on white 7.44:1 AAA Lc 85.6 Fine for body text
#70408F text on black 2.81:1 Fails Lc -16.5 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #F7F4FA

    oklch(97.1% 0.009 308.4)

  2. Step 100

    100

    #EEE7F3

    oklch(93.7% 0.018 311.6)

  3. Step 200

    200

    #E0D3EB

    oklch(88.5% 0.035 309.7)

  4. Step 300

    300

    #CDB6E0

    oklch(80.9% 0.063 309.6)

  5. Step 400

    400

    #B48FD0

    oklch(70.8% 0.101 309.9)

  6. Step 500

    500

    #A271C4

    oklch(63.1% 0.131 310.3)

  7. Step 600

    600

    #8D58B0

    oklch(55.6% 0.141 310.4)

  8. Step 700

    700 (this color)

    #70408F

    oklch(46.5% 0.131 310.3)

  9. Step 800

    800

    #613B7B

    oklch(42.6% 0.11 309.9)

  10. Step 900

    900

    #4F3363

    oklch(37.6% 0.085 309.7)

  11. Step 950

    950

    #2F1E3A

    oklch(27% 0.055 311.1)

Export this scale for Tailwind in the Tailwind colors tool

#70408F with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#2953920.110
Deuteranopia (no green cones)#39568D0.098
Tritanopia (no blue cones)#6C4E610.093
Achromatopsia (no color)#5555550.132

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #70408F

    #70408F

    oklch(46.5% 0.131 310.3)

  • #406600

    #406600

    oklch(46.4% 0.126 130.4)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #70408F

    #70408F

    oklch(46.5% 0.131 310.3)

  • #4E4DA0

    #4E4DA0

    oklch(46.5% 0.131 280.6)

  • #873670

    #873670

    oklch(46.5% 0.132 340)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #70408F

    #70408F

    oklch(46.5% 0.131 310.3)

  • #665A00

    #665A00

    oklch(46.5% 0.097 100.3)

  • #006B45

    #006B45

    oklch(46.6% 0.105 160.3)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #70408F

    #70408F

    oklch(46.5% 0.131 310.3)

  • #7C4E00

    #7C4E00

    oklch(46.5% 0.1 70.8)

  • #006763

    #006763

    oklch(46.4% 0.08 190.1)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #70408F

    #70408F

    oklch(46.5% 0.131 310.3)

  • #933913

    #933913

    oklch(46.5% 0.131 40.6)

  • #406600

    #406600

    oklch(46.4% 0.126 130.4)

  • #00647A

    #00647A

    oklch(46.5% 0.085 219.8)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #70408F, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #70408F in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.