#70408E
Closest named color: Rebecca Purple (#663399). oklch(46.4% 0.13 310.7), rgb(112, 64, 142).
Aa
White text reads best on this color (7.46:1).
About this color
#70408E is a medium-dark, moderately saturated purple. In OKLCH its lightness is 46%, its chroma 0.130 and its hue 311°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Rebecca Purple (#663399), ΔE 0.043 away. White text reads best on it, at 7.46:1.
| Hue family | Purples |
| Lightness | medium-dark (46%) |
| Chroma | moderately saturated (0.130) |
| Temperature | in between |
| Nearest name | Rebecca Purple (#663399) |
| Black text | 2.81:1 |
| White text | 7.46:1 |
Values
| HEX | #70408E |
| RGB | rgb(112, 64, 142) |
| HSL | hsl(277, 38%, 40%) |
| OKLCH | oklch(46.4% 0.13 310.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #70408E | 7.46:1 | AAA | Lc -90.5 | Preferred for body text |
| Black text on #70408E | 2.81:1 | Fails | Lc 18.4 | Dividers and decoration only |
| #70408E text on white | 7.46:1 | AAA | Lc 85.6 | Fine for body text |
| #70408E text on black | 2.81:1 | Fails | Lc -16.4 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F7F4FA
oklch(97.1% 0.009 308.4)
-
Step 100
100
#EEE7F3
oklch(93.7% 0.018 311.6)
-
Step 200
200
#E0D3EB
oklch(88.5% 0.035 309.7)
-
Step 300
300
#CEB6DF
oklch(81% 0.062 311.2)
-
Step 400
400
#B58FCF
oklch(70.8% 0.1 311)
-
Step 500
500
#A271C3
oklch(63.1% 0.13 310.6)
-
Step 600
600
#8D58AF
oklch(55.6% 0.14 310.7)
-
Step 700
700 (this color)
#70408E
oklch(46.4% 0.13 310.7)
-
Step 800
800
#623B7A
oklch(42.7% 0.109 311.2)
-
Step 900
900
#503362
oklch(37.7% 0.085 311.4)
-
Step 950
950
#2F1E3A
oklch(27% 0.055 311.1)
#70408E with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #2A5391 | 0.109 |
| Deuteranopia (no green cones) | #3A568C | 0.098 |
| Tritanopia (no blue cones) | #6C4D61 | 0.089 |
| Achromatopsia (no color) | #555555 | 0.131 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #70408E
#70408E
oklch(46.4% 0.13 310.7)
- #3F6600
#3F6600
oklch(46.3% 0.126 130.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #70408E, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Rebecca Purple #663399 ΔE 0.043
- Light Eggplant #894585 ΔE 0.054
- Twilight #4E518B ΔE 0.069
- Dark Slate Blue #483D8B ΔE 0.074
- Warm Purple #952E8F ΔE 0.075
- Blueberry #464196 ΔE 0.076
- Dusk #4E5481 ΔE 0.080
- Muted Purple #805B87 ΔE 0.082
Use #70408E in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.