#70403B

Closest named color: Purple Brown (#673A3F). oklch(42.8% 0.068 26.6), rgb(112, 64, 59).

Aa

White text reads best on this color (8.44:1).

About this color

#70403B is a dark, muted red. In OKLCH its lightness is 43%, its chroma 0.068 and its hue 27°. Its hue sits on the warm side of the wheel. The nearest named color is Purple Brown (#673A3F), ΔE 0.028 away. White text reads best on it, at 8.44:1.

Hue familyReds
Lightnessdark (43%)
Chromamuted (0.068)
Temperaturewarm
Nearest namePurple Brown (#673A3F)
Black text2.48:1
White text8.44:1

Values

HEX#70403B
RGBrgb(112, 64, 59)
HSLhsl(6, 31%, 34%)
OKLCHoklch(42.8% 0.068 26.6)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #70403B 8.44:1 AAA Lc -93.5 Preferred for body text
Black text on #70403B 2.48:1 Fails Lc 15.1 Dividers and decoration only
#70403B text on white 8.44:1 AAA Lc 88.9 Fine for body text
#70403B text on black 2.48:1 Fails Lc -13.3 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.

  1. Step 50

    50

    #F9F4F3

    oklch(97.1% 0.006 31.1)

  2. Step 100

    100

    #F1E7E6

    oklch(93.6% 0.011 24.3)

  3. Step 200

    200

    #E7D4D1

    oklch(88.5% 0.022 28.3)

  4. Step 300

    300

    #D9B7B3

    oklch(80.8% 0.04 25.9)

  5. Step 400

    400

    #C5928C

    oklch(70.7% 0.063 26.4)

  6. Step 500

    500

    #B6766F

    oklch(63.1% 0.082 26.5)

  7. Step 600

    600

    #A15E57

    oklch(55.6% 0.089 26.7)

  8. Step 700

    700

    #894D47

    oklch(49% 0.082 26.5)

  9. Step 800

    800 (this color)

    #70403B

    oklch(42.8% 0.068 26.6)

  10. Step 900

    900

    #5B3632

    oklch(37.7% 0.054 26.6)

  11. Step 950

    950

    #35201E

    oklch(27% 0.033 25.5)

Export this scale for Tailwind in the Tailwind colors tool

#70403B with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#4B473A0.069
Deuteranopia (no green cones)#56513A0.066
Tritanopia (no blue cones)#79393F0.026
Achromatopsia (no color)#4D4D4D0.068

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #70403B

    #70403B

    oklch(42.8% 0.068 26.6)

  • #105A62

    #105A62

    oklch(42.9% 0.068 206.1)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #70403B

    #70403B

    oklch(42.8% 0.068 26.6)

  • #6D3F50

    #6D3F50

    oklch(42.8% 0.068 356.7)

  • #6C4528

    #6C4528

    oklch(42.9% 0.069 56.3)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #70403B

    #70403B

    oklch(42.8% 0.068 26.6)

  • #1B5B4E

    #1B5B4E

    oklch(42.7% 0.068 176.7)

  • #265570

    #265570

    oklch(42.9% 0.068 236.5)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #70403B

    #70403B

    oklch(42.8% 0.068 26.6)

  • #355939

    #355939

    oklch(42.7% 0.067 146.9)

  • #3E4E75

    #3E4E75

    oklch(42.8% 0.068 266.5)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #70403B

    #70403B

    oklch(42.8% 0.068 26.6)

  • #4D5426

    #4D5426

    oklch(42.8% 0.068 116.5)

  • #105A62

    #105A62

    oklch(42.9% 0.068 206.1)

  • #534770

    #534770

    oklch(42.8% 0.068 296.9)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #70403B, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #70403B in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.