#703F4C
Closest named color: Brownish Purple (#76424E). oklch(43.1% 0.07 3.4), rgb(112, 63, 76).
Aa
White text reads best on this color (8.38:1).
About this color
#703F4C is a dark, moderately saturated red. In OKLCH its lightness is 43%, its chroma 0.070 and its hue 3°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.015 away. White text reads best on it, at 8.38:1.
| Hue family | Reds |
| Lightness | dark (43%) |
| Chroma | moderately saturated (0.070) |
| Temperature | warm |
| Nearest name | Brownish Purple (#76424E) |
| Black text | 2.50:1 |
| White text | 8.38:1 |
Values
| HEX | #703F4C |
| RGB | rgb(112, 63, 76) |
| HSL | hsl(344, 28%, 34%) |
| OKLCH | oklch(43.1% 0.07 3.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #703F4C | 8.38:1 | AAA | Lc -93.3 | Preferred for body text |
| Black text on #703F4C | 2.50:1 | Fails | Lc 15.3 | Dividers and decoration only |
| #703F4C text on white | 8.38:1 | AAA | Lc 88.7 | Fine for body text |
| #703F4C text on black | 2.50:1 | Fails | Lc -13.5 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#F9F4F5
oklch(97.1% 0.006 3.3)
-
Step 100
100
#F1E7E9
oklch(93.6% 0.011 3.5)
-
Step 200
200
#E7D3D7
oklch(88.4% 0.023 3.9)
-
Step 300
300
#D9B6BE
oklch(80.9% 0.042 2.7)
-
Step 400
400
#C4909C
oklch(70.7% 0.065 3.6)
-
Step 500
500
#B47484
oklch(63.1% 0.083 3.4)
-
Step 600
600
#9F5C6E
oklch(55.6% 0.09 3.1)
-
Step 700
700
#884B5C
oklch(49.1% 0.085 2.8)
-
Step 800
800 (this color)
#703F4C
oklch(43.1% 0.07 3.4)
-
Step 900
900
#5A353E
oklch(37.7% 0.054 4.3)
-
Step 950
950
#351F25
oklch(27% 0.035 2)
#703F4C with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #47484C | 0.076 |
| Deuteranopia (no green cones) | #53514B | 0.071 |
| Tritanopia (no blue cones) | #783B44 | 0.019 |
| Achromatopsia (no color) | #4E4E4E | 0.070 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #703F4C
#703F4C
oklch(43.1% 0.07 3.4)
- #135C54
#135C54
oklch(43% 0.07 184)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #703F4C, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brownish Purple #76424E ΔE 0.015
- Purple Brown #673A3F ΔE 0.029
- Dark Mauve #874C62 ΔE 0.064
- Red Brown #8B2E16 ΔE 0.081
- Chestnut #742802 ΔE 0.087
- Dusty Grape #545775 ΔE 0.088
- Rust Brown #8B3103 ΔE 0.088
- Milk Chocolate #7F4E1E ΔE 0.090
Use #703F4C in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.