#703F49
Closest named color: Brownish Purple (#76424E). oklch(43% 0.069 7.3), rgb(112, 63, 73).
Aa
White text reads best on this color (8.41:1).
About this color
#703F49 is a dark, muted red. In OKLCH its lightness is 43%, its chroma 0.069 and its hue 7°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.016 away. White text reads best on it, at 8.41:1.
| Hue family | Reds |
| Lightness | dark (43%) |
| Chroma | muted (0.069) |
| Temperature | warm |
| Nearest name | Brownish Purple (#76424E) |
| Black text | 2.49:1 |
| White text | 8.41:1 |
Values
| HEX | #703F49 |
| RGB | rgb(112, 63, 73) |
| HSL | hsl(348, 28%, 34%) |
| OKLCH | oklch(43% 0.069 7.3) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #703F49 | 8.41:1 | AAA | Lc -93.4 | Preferred for body text |
| Black text on #703F49 | 2.49:1 | Fails | Lc 15.2 | Dividers and decoration only |
| #703F49 text on white | 8.41:1 | AAA | Lc 88.8 | Fine for body text |
| #703F49 text on black | 2.49:1 | Fails | Lc -13.4 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#F9F4F5
oklch(97.1% 0.006 3.3)
-
Step 100
100
#F1E7E8
oklch(93.6% 0.011 10.3)
-
Step 200
200
#E7D3D6
oklch(88.4% 0.023 7.2)
-
Step 300
300
#D9B6BC
oklch(80.8% 0.041 6.4)
-
Step 400
400
#C59099
oklch(70.7% 0.065 7.6)
-
Step 500
500
#B57480
oklch(63.1% 0.083 7.7)
-
Step 600
600
#A05C6A
oklch(55.6% 0.09 7.2)
-
Step 700
700
#894B58
oklch(49.1% 0.085 7.2)
-
Step 800
800 (this color)
#703F49
oklch(43% 0.069 7.3)
-
Step 900
900
#5A353C
oklch(37.6% 0.054 7.7)
-
Step 950
950
#351F23
oklch(26.9% 0.035 7.8)
#703F49 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #474849 | 0.076 |
| Deuteranopia (no green cones) | #535148 | 0.071 |
| Tritanopia (no blue cones) | #783B43 | 0.018 |
| Achromatopsia (no color) | #4D4D4D | 0.070 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #703F49
#703F49
oklch(43% 0.069 7.3)
- #115C56
#115C56
oklch(43% 0.07 186.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #703F49, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brownish Purple #76424E ΔE 0.016
- Purple Brown #673A3F ΔE 0.026
- Dark Mauve #874C62 ΔE 0.066
- Red Brown #8B2E16 ΔE 0.078
- Chestnut #742802 ΔE 0.083
- Rust Brown #8B3103 ΔE 0.085
- Milk Chocolate #7F4E1E ΔE 0.086
- Saddle Brown #8B4513 ΔE 0.088
Use #703F49 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.