#703A4D
Closest named color: Brownish Purple (#76424E). oklch(42.3% 0.079 358.6), rgb(112, 58, 77).
Aa
White text reads best on this color (8.74:1).
About this color
#703A4D is a dark, moderately saturated red. In OKLCH its lightness is 42%, its chroma 0.079 and its hue 359°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.026 away. White text reads best on it, at 8.74:1.
| Hue family | Reds |
| Lightness | dark (42%) |
| Chroma | moderately saturated (0.079) |
| Temperature | warm |
| Nearest name | Brownish Purple (#76424E) |
| Black text | 2.40:1 |
| White text | 8.74:1 |
Values
| HEX | #703A4D |
| RGB | rgb(112, 58, 77) |
| HSL | hsl(339, 32%, 33%) |
| OKLCH | oklch(42.3% 0.079 358.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #703A4D | 8.74:1 | AAA | Lc -94.2 | Preferred for body text |
| Black text on #703A4D | 2.40:1 | Fails | Lc 14.3 | Not readable |
| #703A4D text on white | 8.74:1 | AAA | Lc 89.7 | Fine for body text |
| #703A4D text on black | 2.40:1 | Fails | Lc -12.6 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#F9F4F5
oklch(97.1% 0.006 3.3)
-
Step 100
100
#F2E6EA
oklch(93.6% 0.014 355)
-
Step 200
200
#E8D2D9
oklch(88.4% 0.026 356.4)
-
Step 300
300
#DBB5C0
oklch(81% 0.046 358.9)
-
Step 400
400
#C88DA0
oklch(70.7% 0.076 358.2)
-
Step 500
500
#B87188
oklch(63.2% 0.094 359.2)
-
Step 600
600
#A35872
oklch(55.6% 0.103 358.9)
-
Step 700
700
#8B4860
oklch(49.1% 0.095 358.4)
-
Step 800
800 (this color)
#703A4D
oklch(42.3% 0.079 358.6)
-
Step 900
900
#5C3341
oklch(37.7% 0.062 358.6)
-
Step 950
950
#361E26
oklch(27% 0.039 358.6)
#703A4D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #42454E | 0.086 |
| Deuteranopia (no green cones) | #4F4F4C | 0.081 |
| Tritanopia (no blue cones) | #783741 | 0.023 |
| Achromatopsia (no color) | #4B4B4B | 0.080 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #703A4D
#703A4D
oklch(42.3% 0.079 358.6)
- #005B4E
#005B4E
oklch(42.2% 0.077 178.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #703A4D, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brownish Purple #76424E ΔE 0.026
- Purple Brown #673A3F ΔE 0.029
- Dark Mauve #874C62 ΔE 0.071
- Red Purple #820747 ΔE 0.082
- Red Brown #8B2E16 ΔE 0.084
- Wine #80013F ΔE 0.084
- Chestnut #742802 ΔE 0.087
- Red Wine #8C0034 ΔE 0.089
Use #703A4D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.