#703A48

Closest named color: Purple Brown (#673A3F). oklch(42.1% 0.078 4.4), rgb(112, 58, 72).

Aa

White text reads best on this color (8.79:1).

About this color

#703A48 is a dark, moderately saturated red. In OKLCH its lightness is 42%, its chroma 0.078 and its hue 4°. Its hue sits on the warm side of the wheel. The nearest named color is Purple Brown (#673A3F), ΔE 0.023 away. White text reads best on it, at 8.79:1.

Hue familyReds
Lightnessdark (42%)
Chromamoderately saturated (0.078)
Temperaturewarm
Nearest namePurple Brown (#673A3F)
Black text2.38:1
White text8.79:1

Values

HEX#703A48
RGBrgb(112, 58, 72)
HSLhsl(344, 32%, 33%)
OKLCHoklch(42.1% 0.078 4.4)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #703A48 8.79:1 AAA Lc -94.3 Preferred for body text
Black text on #703A48 2.38:1 Fails Lc 14.1 Not readable
#703A48 text on white 8.79:1 AAA Lc 89.8 Fine for body text
#703A48 text on black 2.38:1 Fails Lc -12.4 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.

  1. Step 50

    50

    #F9F4F5

    oklch(97.1% 0.006 3.3)

  2. Step 100

    100

    #F2E6E9

    oklch(93.5% 0.014 0.3)

  3. Step 200

    200

    #E9D3D7

    oklch(88.6% 0.025 5.2)

  4. Step 300

    300

    #DBB5BD

    oklch(80.9% 0.045 4)

  5. Step 400

    400

    #C88E9B

    oklch(70.7% 0.072 4.3)

  6. Step 500

    500

    #B97182

    oklch(63.1% 0.093 4.8)

  7. Step 600

    600

    #A4596C

    oklch(55.7% 0.1 4.7)

  8. Step 700

    700

    #8C485A

    oklch(49% 0.094 4.3)

  9. Step 800

    800 (this color)

    #703A48

    oklch(42.1% 0.078 4.4)

  10. Step 900

    900

    #5C333E

    oklch(37.6% 0.061 3.1)

  11. Step 950

    950

    #361E24

    oklch(26.9% 0.039 3.8)

Export this scale for Tailwind in the Tailwind colors tool

#703A48 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#4344480.085
Deuteranopia (no green cones)#504E470.078
Tritanopia (no blue cones)#78363F0.020
Achromatopsia (no color)#4A4A4A0.078

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #703A48

    #703A48

    oklch(42.1% 0.078 4.4)

  • #005A52

    #005A52

    oklch(42% 0.074 184.5)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #703A48

    #703A48

    oklch(42.1% 0.078 4.4)

  • #673C5E

    #673C5E

    oklch(42% 0.078 334.9)

  • #713C30

    #713C30

    oklch(42% 0.078 33.8)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #703A48

    #703A48

    oklch(42.1% 0.078 4.4)

  • #255A3A

    #255A3A

    oklch(42.2% 0.078 154.6)

  • #005766

    #005766

    oklch(42% 0.074 214.6)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #703A48

    #703A48

    oklch(42.1% 0.078 4.4)

  • #445421

    #445421

    oklch(42% 0.077 124.2)

  • #235175

    #235175

    oklch(42% 0.078 244.9)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #703A48

    #703A48

    oklch(42.1% 0.078 4.4)

  • #5B4C11

    #5B4C11

    oklch(42% 0.077 94.1)

  • #005A52

    #005A52

    oklch(42% 0.074 184.5)

  • #414977

    #414977

    oklch(42% 0.077 275.1)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #703A48, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #703A48 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.