#703A39
Closest named color: Purple Brown (#673A3F). oklch(41.7% 0.076 22), rgb(112, 58, 57).
Aa
White text reads best on this color (8.92:1).
About this color
#703A39 is a dark, moderately saturated red. In OKLCH its lightness is 42%, its chroma 0.076 and its hue 22°. Its hue sits on the warm side of the wheel. The nearest named color is Purple Brown (#673A3F), ΔE 0.020 away. White text reads best on it, at 8.92:1.
| Hue family | Reds |
| Lightness | dark (42%) |
| Chroma | moderately saturated (0.076) |
| Temperature | warm |
| Nearest name | Purple Brown (#673A3F) |
| Black text | 2.35:1 |
| White text | 8.92:1 |
Values
| HEX | #703A39 |
| RGB | rgb(112, 58, 57) |
| HSL | hsl(1, 33%, 33%) |
| OKLCH | oklch(41.7% 0.076 22) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #703A39 | 8.92:1 | AAA | Lc -94.6 | Preferred for body text |
| Black text on #703A39 | 2.35:1 | Fails | Lc 13.8 | Not readable |
| #703A39 text on white | 8.92:1 | AAA | Lc 90.2 | Preferred for body text |
| #703A39 text on black | 2.35:1 | Fails | Lc -12.1 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#F9F4F4
oklch(97.1% 0.005 17.2)
-
Step 100
100
#F2E7E6
oklch(93.6% 0.012 23.7)
-
Step 200
200
#E9D3D2
oklch(88.5% 0.025 20.8)
-
Step 300
300
#DCB6B4
oklch(80.9% 0.044 21.6)
-
Step 400
400
#CA8F8D
oklch(70.7% 0.072 21.2)
-
Step 500
500
#BA7370
oklch(63.1% 0.09 22.6)
-
Step 600
600
#A65A59
oklch(55.6% 0.1 21.6)
-
Step 700
700
#8E4A49
oklch(49.2% 0.092 21.9)
-
Step 800
800 (this color)
#703A39
oklch(41.7% 0.076 22)
-
Step 900
900
#5D3433
oklch(37.6% 0.059 21.8)
-
Step 950
950
#371F1E
oklch(27.1% 0.038 22.4)
#703A39 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #464339 | 0.080 |
| Deuteranopia (no green cones) | #534E38 | 0.075 |
| Tritanopia (no blue cones) | #79333A | 0.023 |
| Achromatopsia (no color) | #4A4A4A | 0.077 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #703A39
#703A39
oklch(41.7% 0.076 22)
- #00575D
#00575D
oklch(41.6% 0.071 202.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #703A39, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purple Brown #673A3F ΔE 0.020
- Brownish Purple #76424E ΔE 0.036
- Chestnut #742802 ΔE 0.059
- Red Brown #8B2E16 ΔE 0.063
- Rust Brown #8B3103 ΔE 0.069
- Mud Brown #60460F ΔE 0.076
- Brown Red #922B05 ΔE 0.078
- Milk Chocolate #7F4E1E ΔE 0.080
Use #703A39 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.