#70372B

Closest named color: Purple Brown (#673A3F). oklch(40.8% 0.084 33.1), rgb(112, 55, 43).

Aa

White text reads best on this color (9.24:1).

About this color

#70372B is a dark, moderately saturated red. In OKLCH its lightness is 41%, its chroma 0.084 and its hue 33°. Its hue sits on the warm side of the wheel. The nearest named color is Purple Brown (#673A3F), ΔE 0.032 away. White text reads best on it, at 9.24:1.

Hue familyReds
Lightnessdark (41%)
Chromamoderately saturated (0.084)
Temperaturewarm
Nearest namePurple Brown (#673A3F)
Black text2.27:1
White text9.24:1

Values

HEX#70372B
RGBrgb(112, 55, 43)
HSLhsl(10, 45%, 30%)
OKLCHoklch(40.8% 0.084 33.1)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #70372B 9.24:1 AAA Lc -95.3 Preferred for body text
Black text on #70372B 2.27:1 Fails Lc 13.0 Not readable
#70372B text on white 9.24:1 AAA Lc 91.0 Preferred for body text
#70372B text on black 2.27:1 Fails Lc -11.4 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.

  1. Step 50

    50

    #FAF4F3

    oklch(97.2% 0.007 28.8)

  2. Step 100

    100

    #F3E7E4

    oklch(93.7% 0.014 34.3)

  3. Step 200

    200

    #EAD3CE

    oklch(88.4% 0.027 32.2)

  4. Step 300

    300

    #DEB6AD

    oklch(80.9% 0.048 32.8)

  5. Step 400

    400

    #CC8F81

    oklch(70.6% 0.078 33.4)

  6. Step 500

    500

    #BE7262

    oklch(63.1% 0.1 32.7)

  7. Step 600

    600

    #A95948

    oklch(55.5% 0.109 33.1)

  8. Step 700

    700

    #91493A

    oklch(49.1% 0.101 33)

  9. Step 800

    800 (this color)

    #70372B

    oklch(40.8% 0.084 33.1)

  10. Step 900

    900

    #5F342A

    oklch(37.7% 0.065 34)

  11. Step 950

    950

    #381F19

    oklch(27.1% 0.041 34.3)

Export this scale for Tailwind in the Tailwind colors tool

#70372B with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#45402A0.084
Deuteranopia (no green cones)#534C2A0.078
Tritanopia (no blue cones)#7A2D340.035
Achromatopsia (no color)#4747470.084

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #70372B

    #70372B

    oklch(40.8% 0.084 33.1)

  • #005461

    #005461

    oklch(40.9% 0.072 212.6)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #70372B

    #70372B

    oklch(40.8% 0.084 33.1)

  • #6E3545

    #6E3545

    oklch(40.8% 0.083 3.6)

  • #693E0F

    #693E0F

    oklch(40.7% 0.084 62.8)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #70372B

    #70372B

    oklch(40.8% 0.084 33.1)

  • #00564E

    #00564E

    oklch(40.7% 0.072 184.1)

  • #184E73

    #184E73

    oklch(40.8% 0.083 243)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #70372B

    #70372B

    oklch(40.8% 0.084 33.1)

  • #1E5733

    #1E5733

    oklch(40.9% 0.085 152.7)

  • #3B4677

    #3B4677

    oklch(40.9% 0.083 272.7)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #70372B

    #70372B

    oklch(40.8% 0.084 33.1)

  • #415117

    #415117

    oklch(40.8% 0.084 123.4)

  • #005461

    #005461

    oklch(40.9% 0.072 212.6)

  • #533E6F

    #533E6F

    oklch(40.9% 0.083 302.7)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #70372B, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #70372B in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.