#703401
Closest named color: Chestnut (#742802). oklch(39.8% 0.101 52.2), rgb(112, 52, 1).
Aa
White text reads best on this color (9.63:1).
About this color
#703401 is a dark, moderately saturated brown. In OKLCH its lightness is 40%, its chroma 0.101 and its hue 52°. Its hue sits on the warm side of the wheel. The nearest named color is Chestnut (#742802), ΔE 0.027 away. White text reads best on it, at 9.63:1.
| Hue family | Browns |
| Lightness | dark (40%) |
| Chroma | moderately saturated (0.101) |
| Temperature | warm |
| Nearest name | Chestnut (#742802) |
| Black text | 2.18:1 |
| White text | 9.63:1 |
Values
| HEX | #703401 |
| RGB | rgb(112, 52, 1) |
| HSL | hsl(28, 98%, 22%) |
| OKLCH | oklch(39.8% 0.101 52.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #703401 | 9.63:1 | AAA | Lc -96.1 | Preferred for body text |
| Black text on #703401 | 2.18:1 | Fails | Lc 12.2 | Not readable |
| #703401 text on white | 9.63:1 | AAA | Lc 91.8 | Preferred for body text |
| #703401 text on black | 2.18:1 | Fails | Lc -10.6 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FBF4EF
oklch(97.1% 0.01 58.2)
-
Step 100
100
#F7E6DD
oklch(93.6% 0.022 49.9)
-
Step 200
200
#F1D2C0
oklch(88.5% 0.043 52)
-
Step 300
300
#E9B393
oklch(80.8% 0.077 52)
-
Step 400
400
#DC8A55
oklch(70.8% 0.122 52.4)
-
Step 500
500
#D06914
oklch(63.1% 0.155 52.2)
-
Step 600
600
#B25600
oklch(55.7% 0.143 52.2)
-
Step 700
700
#964800
oklch(49.2% 0.125 52.6)
-
Step 800
800
#7C3A00
oklch(42.8% 0.11 52.3)
-
Step 900
900 (this color)
#703401
oklch(39.8% 0.101 52.2)
-
Step 950
950
#3E1C03
oklch(27% 0.064 53.1)
#703401 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #463C00 | 0.085 |
| Deuteranopia (no green cones) | #544A00 | 0.078 |
| Tritanopia (no blue cones) | #7C262B | 0.062 |
| Achromatopsia (no color) | #454545 | 0.102 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #703401
#703401
oklch(39.8% 0.101 52.2)
- #004E6B
#004E6B
oklch(39.8% 0.081 231.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #703401, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Chestnut #742802 ΔE 0.027
- Mud Brown #60460F ΔE 0.053
- Rust Brown #8B3103 ΔE 0.056
- Red Brown #8B2E16 ΔE 0.059
- Purple Brown #673A3F ΔE 0.066
- Brown Red #922B05 ΔE 0.071
- Reddy Brown #6E1005 ΔE 0.071
- Saddle Brown #8B4513 ΔE 0.073
Use #703401 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.