#696D98

Closest named color: Grey Purple (#826D8C). oklch(54.9% 0.067 279.8), rgb(105, 109, 152).

Aa

White text reads best on this color (4.95:1).

About this color

#696D98 is a medium-dark, muted blue. In OKLCH its lightness is 55%, its chroma 0.067 and its hue 280°. Its hue sits on the cool side of the wheel. The nearest named color is Grey Purple (#826D8C), ΔE 0.042 away. White text reads best on it, at 4.95:1.

Hue familyBlues
Lightnessmedium-dark (55%)
Chromamuted (0.067)
Temperaturecool
Nearest nameGrey Purple (#826D8C)
Black text4.24:1
White text4.95:1

Values

HEX#696D98
RGBrgb(105, 109, 152)
HSLhsl(235, 19%, 50%)
OKLCHoklch(54.9% 0.067 279.8)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #696D98 4.95:1 AA Lc -79.7 Fine for body text
Black text on #696D98 4.24:1 AA large text Lc 29.8 Dividers and decoration only
#696D98 text on white 4.95:1 AA Lc 74.3 Content text, not long reading
#696D98 text on black 4.24:1 AA large text Lc -27.4 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #F5F5F8

    oklch(97.1% 0.004 286.3)

  2. Step 100

    100

    #E8E9F0

    oklch(93.5% 0.009 279.7)

  3. Step 200

    200

    #D6D8E4

    oklch(88.4% 0.017 278.5)

  4. Step 300

    300

    #BCBFD4

    oklch(80.9% 0.03 279.3)

  5. Step 400

    400

    #9A9EBF

    oklch(70.7% 0.048 279.7)

  6. Step 500

    500

    #8286AF

    oklch(63.2% 0.062 280.1)

  7. Step 600

    600 (this color)

    #696D98

    oklch(54.9% 0.067 279.8)

  8. Step 700

    700

    #595D84

    oklch(49.1% 0.063 279.3)

  9. Step 800

    800

    #494C6B

    oklch(42.7% 0.051 279.7)

  10. Step 900

    900

    #3D3F57

    oklch(37.6% 0.041 280.5)

  11. Step 950

    950

    #242533

    oklch(27% 0.026 281.3)

Export this scale for Tailwind in the Tailwind colors tool

#696D98 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#60729A0.017
Deuteranopia (no green cones)#5E6E970.016
Tritanopia (no blue cones)#5D757C0.059
Achromatopsia (no color)#7070700.067

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #696D98

    #696D98

    oklch(54.9% 0.067 279.8)

  • #7A7243

    #7A7243

    oklch(54.8% 0.067 99.8)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #696D98

    #696D98

    oklch(54.9% 0.067 279.8)

  • #527497

    #527497

    oklch(54.7% 0.067 249.8)

  • #7D668F

    #7D668F

    oklch(54.8% 0.068 309.8)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #696D98

    #696D98

    oklch(54.9% 0.067 279.8)

  • #8B6A45

    #8B6A45

    oklch(54.9% 0.067 68.9)

  • #64794F

    #64794F

    oklch(54.8% 0.067 130)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #696D98

    #696D98

    oklch(54.9% 0.067 279.8)

  • #936453

    #936453

    oklch(54.9% 0.067 40.7)

  • #4D7D63

    #4D7D63

    oklch(54.7% 0.067 159.5)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #696D98

    #696D98

    oklch(54.9% 0.067 279.8)

  • #946168

    #946168

    oklch(54.9% 0.067 10.5)

  • #7A7243

    #7A7243

    oklch(54.8% 0.067 99.8)

  • #3D7E7A

    #3D7E7A

    oklch(54.9% 0.067 190.1)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #696D98, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #696D98 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.