#696BB4

Closest named color: French Blue (#436BAD). oklch(55.9% 0.112 280.9), rgb(105, 107, 180).

Aa

White text reads best on this color (4.81:1).

About this color

#696BB4 is a medium-dark, moderately saturated purple. In OKLCH its lightness is 56%, its chroma 0.112 and its hue 281°. Its hue sits on the cool side of the wheel. The nearest named color is French Blue (#436BAD), ΔE 0.050 away. White text reads best on it, at 4.81:1.

Hue familyPurples
Lightnessmedium-dark (56%)
Chromamoderately saturated (0.112)
Temperaturecool
Nearest nameFrench Blue (#436BAD)
Black text4.36:1
White text4.81:1

Values

HEX#696BB4
RGBrgb(105, 107, 180)
HSLhsl(238, 33%, 56%)
OKLCHoklch(55.9% 0.112 280.9)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #696BB4 4.81:1 AA Lc -78.7 Fine for body text
Black text on #696BB4 4.36:1 AA large text Lc 30.8 Non-text elements, placeholder text
#696BB4 text on white 4.81:1 AA Lc 73.3 Content text, not long reading
#696BB4 text on black 4.36:1 AA large text Lc -28.4 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #F4F5FA

    oklch(97.1% 0.007 277.2)

  2. Step 100

    100

    #E8E9F4

    oklch(93.6% 0.015 281.9)

  3. Step 200

    200

    #D5D7EC

    oklch(88.4% 0.029 281.5)

  4. Step 300

    300

    #BABEE1

    oklch(81% 0.049 280.1)

  5. Step 400

    400

    #979BD2

    oklch(70.7% 0.08 280.9)

  6. Step 500

    500

    #7E82C6

    oklch(63.1% 0.102 280.5)

  7. Step 600

    600 (this color)

    #696BB4

    oklch(55.9% 0.112 280.9)

  8. Step 700

    700

    #57589A

    oklch(49.1% 0.104 281.2)

  9. Step 800

    800

    #47487D

    oklch(42.6% 0.087 281.2)

  10. Step 900

    900

    #3B3D64

    oklch(37.7% 0.066 280.5)

  11. Step 950

    950

    #23243B

    oklch(27.1% 0.043 281.2)

Export this scale for Tailwind in the Tailwind colors tool

#696BB4 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#5175B70.038
Deuteranopia (no green cones)#4D6FB20.037
Tritanopia (no blue cones)#527A870.098
Achromatopsia (no color)#7272720.112

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #696BB4

    #696BB4

    oklch(55.9% 0.112 280.9)

  • #83750F

    #83750F

    oklch(55.8% 0.112 100.6)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #696BB4

    #696BB4

    oklch(55.9% 0.112 280.9)

  • #3D77B3

    #3D77B3

    oklch(55.8% 0.112 251.2)

  • #8960A4

    #8960A4

    oklch(55.9% 0.111 310.9)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #696BB4

    #696BB4

    oklch(55.9% 0.112 280.9)

  • #9D6717

    #9D6717

    oklch(55.9% 0.112 70.7)

  • #5D8136

    #5D8136

    oklch(55.9% 0.112 130.7)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #696BB4

    #696BB4

    oklch(55.9% 0.112 280.9)

  • #AA5B3E

    #AA5B3E

    oklch(55.8% 0.112 40.6)

  • #23885E

    #23885E

    oklch(55.9% 0.112 160.8)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #696BB4

    #696BB4

    oklch(55.9% 0.112 280.9)

  • #AB5664

    #AB5664

    oklch(56% 0.112 11)

  • #83750F

    #83750F

    oklch(55.8% 0.112 100.6)

  • #008682

    #008682

    oklch(56% 0.096 191.1)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #696BB4, closest first.

No curated palette has a color within ΔE 0.04 of #696BB4.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #696BB4 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.